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INSIDE CRM
Jessica Jantzen
11 episodes
4 weeks ago
Send us a text Meet Ernest Currently leading CRM and Organic Social at Travel Circus in Berlin, Ernest has worked across Singapore, Sweden, and Germany. With a decade in marketing and a mind wired for frameworks, he’s obsessed with turning customer engagement into measurable growth. In this episode, you’ll learn how to: Think of CRM as a self-sustaining growth engineUse race car metaphors to make strategy stick with stakeholdersBalance data-driven decisions with marketing intuitionChoose MarT...
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Marketing
Business,
Management
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All content for INSIDE CRM is the property of Jessica Jantzen and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Send us a text Meet Ernest Currently leading CRM and Organic Social at Travel Circus in Berlin, Ernest has worked across Singapore, Sweden, and Germany. With a decade in marketing and a mind wired for frameworks, he’s obsessed with turning customer engagement into measurable growth. In this episode, you’ll learn how to: Think of CRM as a self-sustaining growth engineUse race car metaphors to make strategy stick with stakeholdersBalance data-driven decisions with marketing intuitionChoose MarT...
Show more...
Marketing
Business,
Management
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#2 Elsa Dez | CRM Evolution | Cross-Functional Team Synergy | Customer-Centric Strategies
INSIDE CRM
15 minutes
1 year ago
#2 Elsa Dez | CRM Evolution | Cross-Functional Team Synergy | Customer-Centric Strategies
Send us a textINSIDE CRM with Elsa Dez In this episode, Elsa shares her journey and extensive experience in Customer Relationship Management (CRM). She speaks about her role at Kleinanzeigen, a classifieds platform, where CRM is evolving from marketing to product. Elsa discusses how CRM supports various aspects of Kleinanzeigen's business, including B2C, C2C, and B2B sectors, and the importance of aligning CRM with other business functions for greater efficiency and impact. Key highlights inc...
INSIDE CRM
Send us a text Meet Ernest Currently leading CRM and Organic Social at Travel Circus in Berlin, Ernest has worked across Singapore, Sweden, and Germany. With a decade in marketing and a mind wired for frameworks, he’s obsessed with turning customer engagement into measurable growth. In this episode, you’ll learn how to: Think of CRM as a self-sustaining growth engineUse race car metaphors to make strategy stick with stakeholdersBalance data-driven decisions with marketing intuitionChoose MarT...