In today's episode, we have Jitendra Chouksey, the founder of Fittr, one of India's leading fitness-tech platforms. Jitendra transformed his passion for fitness into a pioneering business that makes health and wellness accessible to millions. With a mission to make 50 million people fit, he merges technology with personalized coaching and community motivation. Join us as we explore the fitness brand market and hear directly from Jitendra how he built such an impactful brand. If you're interested in the workings of the fitness industry or just curious about creating a large-scale brand, this episode is for you.