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Ignite Ur Wellness Business
Alison McLean
318 episodes
4 days ago
Grow From Brick & Mortar To Online Wellness Powerhouse. The podcast is for the wellness entrepreneur to build a profitable wellness business with host Alison McLean DPT, ERYT, HHP, IAYT, owner of Ignite Ur Wellness Business. Create an online extension of your wellness practice and reach more clients without overextending yourself. Shift from maxed out in-person 1:1’s depending completely on your body to maximizing your online program. This podcast is for health coaches and practitioners, yoga teachers, physical therapists, healers and energy workers who want to increase their revenue.
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Entrepreneurship
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All content for Ignite Ur Wellness Business is the property of Alison McLean and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Grow From Brick & Mortar To Online Wellness Powerhouse. The podcast is for the wellness entrepreneur to build a profitable wellness business with host Alison McLean DPT, ERYT, HHP, IAYT, owner of Ignite Ur Wellness Business. Create an online extension of your wellness practice and reach more clients without overextending yourself. Shift from maxed out in-person 1:1’s depending completely on your body to maximizing your online program. This podcast is for health coaches and practitioners, yoga teachers, physical therapists, healers and energy workers who want to increase their revenue.
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Entrepreneurship
Business
Episodes (20/318)
Ignite Ur Wellness Business
317. The Secret to Growing Your Wellness Business with Authenticity and Ease

Turn authentic giving into unstoppable growth to sign more wellness clients, and increase your revenue, without the burnout.


This episode is your blueprint for building trust, growing your audience, and booking more clients—without burning out! 


Plus, I’ll share about my own journey, lessons learned from investing in coaching, and how to set boundaries so your content works for you (not the other way around).


Key Highlights from this episode:

  • Why authentic giving (not just endless promotions) is the secret to audience growth and consistent revenue

  • How to avoid burnout while still showing up and serving your community

  • The three most common traps wellness entrepreneurs fall into – and how to break free

  • Two practical strategies you can implement this week to boost engagement and attract your dream clients

  • Real-life stories and mindset shifts to help you market with confidence and heart


Follow me on Instagram →  igniteyourwellnessbusiness


Ready to work with me? Book a consultation call on my website!

→ https://igniteurwellness.com/business-coach-for-health-coaches/


Revenue Planning LIVE workshop: https://workshop-momentum.qwkcheckout.com/revenue-reset


Jane’s app: https://janesoftware.partnerlinks.io/Alison-mclean-podcast


For a complimentary month use code: IGNITE1MO

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6 days ago
46 minutes 44 seconds

Ignite Ur Wellness Business
316. How to Build Your Risk Muscle: Pricing, Visibility, and Bold Moves for Practitioners

Are you playing it safe or playing to win? 🚀 This episode is your permission slip to raise your risk tolerance and unlock your next level in business!

Tune in to learn how a low risk tolerance might be the invisible force keeping you stuck in your wellness business. From pricing fears to marketing hesitations, discover practical strategies to build your risk muscle, make bolder moves, and create a business you truly love.

Key Highlights from this episode:

  • Why “playing it safe” is actually the riskiest move your your business growth

  • Real talk: How fear of failure, judgment, and disappointment keeps you small

  • Pricing confidence: Using meditation and mindset to charge an aligned price for your offers

  • Marketing visibility: Overcoming the urge to hide – online and in person

  • Micro risk stacking: Simple ways to build your risk tolerance, one small step at a time

  • Client success stories: From stuck to six-figure months by embracing discomfort

  • Practical strategies for creating safety nets so you can take bigger leaps

Follow me on Instagram →  igniteyourwellnessbusiness

Ready to work with me? Book a consultation call on my website!

→ https://igniteurwellness.com/business-coach-for-health-coaches/




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1 week ago
38 minutes 12 seconds

Ignite Ur Wellness Business
315. Perfect Branding Won’t Fix a Broken Marketing Strategy

🎙️ Are you hiding behind your brand instead of signing clients? If you’ve ever spent hours tweaking your logo, colors, or Instagram bio—while your client list stays empty—this episode is your wake-up call. It’s time to stop perfecting and start connecting.


Key Highlights from this episode:

  • Why “brand perfectionism” is keeping your business small – and how to break free.

  • The real reason you’re stuck in endless design tweaks (hint: it’s not about the colors)

  • Action-first strategies: How talking to people, not perfecting your brand leads to more clients and revenue

  • The 50% Rule: Why “good enough” branding is all you need to get started

  • Messaging over medium: How your story and offers matter more than your fonts or templates

  • Real Client stories: From hiding to signing clients by shifting focus from branding to outreach

  • Practical challenges: The “phone camera” content challenge and the “imperfect post” protocol to get you unstuck

  • How to audit your brand and content for clarity and action

It’s time to ditch the brand busywork and start signing new clients! Listen in and let’s get you started by taking your next imperfect but important step!


Follow me on Instagram →  igniteyourwellnessbusiness


Ready to work with me? Book a consultation call on my website!

→ https://igniteurwellness.com/business-coach-for-health-coaches/


Get the free guide with the 6 Figure Workshop System so you can sign more wellness clients into your business: https://igniteurwellness.com/6-figure-lead-generation-workshops/


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2 weeks ago
29 minutes 13 seconds

Ignite Ur Wellness Business
314. Podcasting for Wellness Entrepreneurs with Joel Oliver: Systems, Strategy & Success

Ready to turn your passion into a podcast that can actually help you grow your business? This episode is packed with real talk and great information for wellness entrepreneurs who want to launch, grow, and monetize their show!


Tune in as we welcome Joel Oliver, owner of East Coast Podcast Studio and producer for wellness entrepreneurs. In this episode, he is getting real and sharing his expertise on all things podcast – you’ll learn:


  • The real reason to start a podcast (and what NOT to expect)

  • How to set up sustainable systems so your show doesn’t burn you out

  • Why podcasting is a “slow burn” and how to stay motivated for the long haul

  • The best ways to repurpose your podcast content for social media, blogs, and more

  • Marketing strategies that actually help your podcast get traction

  • The four pillars of podcast success: content, audience, offer, and commitment

  • How to avoid common mistakes like poor audio, inconsistent publishing, and lack of promotion

  • Tips for overcoming perfectionism and impost syndrome so you can get started (and keep going)

  • When and how to delegate, build a team, and stay consistent – even when life gets busy


Resources & Links

  • Connect with Joel and explore free resources: eastcoaststudio.com

  • Listen to Joel’s podcast: Profits through Podcasting


Don’t forget to subscribe, share, and leave a review if you find this episode helpful!


Follow me on Instagram →  igniteyourwellnessbusiness


Ready to work with me? Book a consultation call on my website!

→ https://igniteurwellness.com/business-coach-for-health-coaches/


Get the free guide with the 6 Figure Workshop System so you can sign more wellness clients into your business: https://igniteurwellness.com/6-figure-lead-generation-workshops/


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3 weeks ago
40 minutes 18 seconds

Ignite Ur Wellness Business
313. The Yes Frequency Series: Part 3 - How to Create 'Hell Yes' Client Experiences

 Ready to turn your client sessions into a “hell yes” experience? This episode will help you deliver results that make clients rave about you!


In this episode, we dive into the “Yes Frequency” for wellness entrepreneurs—specifically, how to embody that energy when delivering your services. You’ll learn why the best results don’t come from rigid protocols, but from meeting clients where they are, staying present, and being flexible. Discover how to become your clients’ ideal practitioner, create deep trust, and foster raving advocacy that grows your business.


Key Takeaways:

  • The “Yes Frequency” in delivery is about showing up aligned, confident, and present—not just following a script.

  • Let go of rigid, cookie-cutter frameworks; the best results come from listening, adapting, and individualizing your approach.

  • Your clients’ success is less about your credentials and more about your ability to meet their unique needs with compassion and creativity.

  • Burnout is less likely when you’re present and flexible, rather than trying to be perfect or always “on.”

  • The “Ideal Practitioner Avatar” method: Before each session, tune into who your client needs you to be and embody those qualities.

  • Use the “Energetic Matching Framework” to calibrate your energy to what will best serve your client in the moment.

  • Hold compassionate space for clients’ struggles—curiosity and understanding lead to breakthroughs, not judgment.

  • Sustainable change happens through self-compassion, not self-criticism. Model this for your clients.

  • When you master Yes Frequency delivery, clients trust you more, get better results, and become your biggest advocates.

Don’t forget to share your takeaways! Leave a comment on Spotify, DM on Instagram, or leave a review on Apple Podcasts. And if you know a practitioner who needs this message, send it their way!


Follow me on Instagram →  igniteyourwellnessbusiness


Ready to work with me? Book a consultation call on my website!

→ https://igniteurwellness.com/business-coach-for-health-coaches/


Get the free guide with the 6 Figure Workshop System so you can sign more wellness clients into your business: https://igniteurwellness.com/6-figure-lead-generation-workshops/


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1 month ago
41 minutes 26 seconds

Ignite Ur Wellness Business
312. The YES Frequency Series: Part 2 How to Sell with Confidence, Alignment, and Ease

Let’s turn your sales calls into transformational experiences (for both you AND your clients)! This episode is a game-changer! 


We will get into the art of selling with “Yes Frequency” – the secret to creating win-win sales conversations that feel authentic, empowering, and aligned for both you and your health + wellness clients.


Tune in now and get ready to sell with more ease, confidence, and impact.


Key Takeaways from the Episode:

  • Why traditional sales tactics (convincing, manipulating, overcoming objections) are outdated – and what to do instead.

  • How to shift from selling to your client’s current identity to activating the version of them that’s ready for transformation.

  • The “Identity Bridge Method” for guiding clients from hesitation to a confident YES.

  • How to spot and compassionately address the real reasons behind common objections (time, money, self-doubt)

  • Why your sales calls should feel like collaborative, inspiring conversations – not interrogations.

  • Real-life success stories of wellness practitioners who shifted their approach and saw their business (and client results) soar.

  • Actionable questions and mindset shifts to use in your next sales conversation.

The Instagram Message Makeover Clinic starts 10/9/25 - 

Register now here! → https://alison-mclean.mykajabi.com/messaging-makeover-clinic


Follow me on Instagram →  igniteyourwellnessbusiness


Ready to work with me? Book a consultation call on my website!

→ https://igniteurwellness.com/business-coach-for-health-coaches/


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1 month ago
32 minutes 51 seconds

Ignite Ur Wellness Business
311. The YES Frequency Series: Part 1—Magnetic Messaging Made Simple

It’s time to your your marketing from “meh” to magnetic! Tune into this episode where you will discover the YES Frequency can attract your dream clients who say “YES!” at every step of their journey.


This episode is a kickoff to a three-part series, where we dive into the “YES Frequency” – the secret to creating marketing that truly connects with your ideal clients. Whether you’re a wellness entrepreneur, coach, or practitioner…this episode will help you shift from generic, textbook-style content to messaging that makes your audience feel seen, heard, and ready to take action!


Key Takeaways from the Episode:

  • Why the “YES Frequency” is the missing ingredient in most marketing & how it can transform your business

  • The difference between fear-based marketing and resonance-based marketing

  • How to use the “Mirror Method” to reflect your clients’ real struggles and desires so they instantly recognize themselves in your content.

  • The “Before, After, Bridge” strategy for painting a vivid picture of transformation – emotionally and in identity, not just symptoms

  • Why specificity and storytelling are your superpowers for standing out and building trust.

  • How to turn DMs and consultations into a flood of “YES!” responses – without feeling salesy or burnt out.

Follow me on Instagram →  igniteyourwellnessbusiness


Get into the Instagram Message Makeover Clinic here: https://alison-mclean.mykajabi.com/messaging-makeover-clinic


Ready to work with me? Book a consultation call on my website!

→ https://igniteurwellness.com/business-coach-for-health-coaches/


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1 month ago
31 minutes 15 seconds

Ignite Ur Wellness Business
310. The Yoga Teacher's Guide to Breaking Free: Sallie Rivers on Mentorship, Retreats & Authentic Growth

Ready to turn your passion for wellness into the thriving business you’ve been dreaming of? Our special guest Sallie Rivers — a Tampa-based yoga teacher, mentor, and retreat leader — shares how you too can build a soulful, sustainable yoga career beyond the studio grind.

She shares her inspiring journey from teaching classes to launching mentorship programs, filling international retreats, and creating a vibrant online presence.

Whether you’re a wellness entrepreneur, yoga teacher, or simply seeking inspiration. This episode is packed with actionable insights and heartfelt advice.

Connect with Sally on Instagram: @sallyriversyoga

Don’t miss her upcoming retreats and mentorship opportunities!


Key Takeaways from the Episode:

  • How Sallie transitioned from studio classes to a multi-faceted yoga business

  • The power of mentorship for yoga teachers and how to structure your own program

  • Using social media authentically to connect, grow your audience, and even go viral

  • Turning creative ideas into sold-out workshops and retreats

  • The importance of intention, community, and staying a lifelong student

  • Sallie’s next big leap: opening her own inclusive yoga sanctuary

Follow me on Instagram →  igniteyourwellnessbusiness


Get into the Instagram Message Makeover Clinic by 9/26/25 here: https://alison-mclean.mykajabi.com/messaging-makeover-clinic


Ready to work with me? Book a consultation call on my website!

→ https://igniteurwellness.com/business-coach-for-health-coaches/


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1 month ago
29 minutes 37 seconds

Ignite Ur Wellness Business
309. The End of the Content Hamster Wheel: A Client-Getting Approach

Tired of posting pretty content that gets you zero clients? This episode holds the trick of whats actually working for wellness pros on Instagram right now!

Being stuck on the content hamster wheel — spending hours crafting the perfect posts, only to end up with no real result and hearing crickets…

What if the secret to signing more clients and growing your audience isn’t about being more polished, but about being more real? In this episode you’ll discover the five content types that are helping coaches, therapists, and healers like you stand out and connect authentically, and turn followers into paying clients - without burning out or breaking the bank.


Key Takeaways from the Episode:

  • The real reason polished, aesthetic posts aren’t working for wellness businesses anymore 

  • Five content formats that are diving results for wellness practitioners (no fancy equipment or Canva subscription required!)

  • How to create “scroll-stopping authenticity” that hooks your ideal clients

  • The power of raw, behind-the-scenes content and how to use it without burning out

  • Using client transformation skits and unprofessional carousels to boost engagement

  • Why “messy” content can outperform highly produced posts

  • The importance of hooks, captions, and storytelling in every post

  • How to stay consistent and avoid content creation overwhelm

  • Real-life success stories from wellness entrepreneurs who doubled their audience and booked out their services


Resources & Offers:

  • Register for the Instagram Message Makeover Workshop:

    https://launch-online-program.replynow.ontraport.net/Instagram-workshop

  • Doors open for the Instagram Message Makeover Clinic - includes exclusive bonuses if you join before September 12th: https://alison-mclean.mykajabi.com/messaging-makeover-clinic


  • Follow me on Instagram →  igniteyourwellnessbusiness

    On the fence? Book a consultation call on my website!

    → https://igniteurwellness.com/business-coach-for-health-coaches/


    Show more...
    2 months ago
    26 minutes 16 seconds

    Ignite Ur Wellness Business
    308. From Content Paralysis to Client Bookings: The Instagram Reels Strategy for Wellness Pros

    Are you a wellness entrepreneur that's ready to break through the noise and sign more clients online? This episode is your invitation to step out of the content overwhelm and into a new era of business growth. Discover the real fear that’s holding you back from leveraging Instagram Reels, and learn why showing up (imperfectly!) on video can be the game-changer your wellness business needs. 


    If you’ve ever felt stuck, worried about looking unprofessional, or unsure how to stand out in a saturated market, this episode will give you the mindset shift and practical tools to captivate your dream clients and grow your impact.

    What You’ll Learn:

    • The #1 mindset block stopping wellness entrepreneurs from signing more clients online—and how to overcome it.

    • Why Instagram Reels are the fastest way to double your audience and fill your programs, even with a small following.

    • The “Instagram Message Makeover Method” for creating content that connects, builds trust, and converts.

    • How to craft problem-aware, solution-focused, and authentically authoritative content (without fancy editing or trending audios).

    • Real-life success stories from wellness practitioners who went from content paralysis to consistent client bookings.

    • A 30-day action plan to batch, create, and post Reels that showcase your expertise and attract your ideal clients.

    • Tips for making video creation easy, sustainable, and aligned with your unique style.


    Tune in and take the next step to grow your wellness business with confidence, clarity, and connection!


    Register now here! → 

    • Join Manifest and Move Class: https://igniteurwellness.com/the-embodied-ceo-prosperity-practice/https://igniteurwellness.com/the-embodied-ceo-prosperity-practice/

    • Instagram Message Makeover Workshop: https://launch-online-program.replynow.ontraport.net/Instagram-workshop


    Follow me on Instagram →  igniteyourwellnessbusiness


    Ready to work with me? Book a consultation call on my website!

    → https://igniteurwellness.com/business-coach-for-health-coaches/


    Show more...
    2 months ago
    29 minutes 43 seconds

    Ignite Ur Wellness Business
    307. Data Over Drama: How to Break Through Your Business Income Plateau

    What if the only thing standing between you and a thriving wellness business is a story you keep telling yourself?

    Tune into this episode where we will tackle this common, but sneaky obstacle that is holding so many wellness practitioners back. It’s time to STOP making assumptions that limit your business growth and income.

    Your next breakthrough is just one tested assumption away. Step up, get curious, and ignite your wellness business!


    Key Takeaways from the Episode:

    • Why assumptions - not instagram, your audience, or your offer - are often the real reason you’re stuck or not seeing results.

    • The “Data Over Drama” method: a three step approach to replace assumptions with real data and strategic testing

    • How to stop sabotaging yourself, break through income plateaus, and make your business decisions with confidence.

    Don’t miss the Instagram Message Makeover Workshop! It’s a two-hour, $7 deep dive into transforming your Instagram strategy and overcoming the assumption trap. 


    Register now here! → https://launch-online-program.replynow.ontraport.net/Instagram-workshop


    Follow me on Instagram →  igniteyourwellnessbusiness


    Ready to work with me? Book a consultation call on my website!

    → https://igniteurwellness.com/business-coach-for-health-coaches/


    Show more...
    2 months ago
    28 minutes 52 seconds

    Ignite Ur Wellness Business
    306. How to Build Meaningful Connections (Without Feeling Salesy)
  • Most wellness entrepreneurs waste hours networking without seeing a single client come from it.

  • If your networking efforts feel like small talk that goes nowhere, it’s not your fault—it’s your strategy.


    In this episode, you’ll learn how to stop wasting your time on conversations that go nowhere and start building meaningful connections that will actually grow your business.

    Key Takeaways from the Episode:

    • Stop treating every conversation the same – use the three-bucket system to save time and energy.

    • Learn to identify and prioritize potential clients and referral partners.

    • Use strategic, authentic conversation techniques to build trust and move people to the next step.

    • Follow up intentionally to turn new connections into real opportunities.

    • Mindset matters: being strategic is not “salesy” – it’s about being helpful and intentional.


    Don’t miss the upcoming 2-hour workshop on doubling your Instagram reach and converting followers into paying wellness clients. Attend live for a chance to get a personalized Instagram bio audit and access exclusive bonuses. Sign up via the link here – for just $7!

    Get in here: https://igniteurwellness.qwkcheckout.com/2x-instagram-growth


    Follow me on Instagram →  igniteyourwellnessbusiness


    Ready to work with me? Book a consultation call on my website!

    → https://igniteurwellness.com/business-coach-for-health-coaches/


    Show more...
    2 months ago
    32 minutes 22 seconds

    Ignite Ur Wellness Business
    305. Why Public Failure Can Grow Your Wellness Business

    How to Turn Mistakes Into Marketing Assets and Client Trust

    There is real power in embracing public failure as a wellness entrepreneur. Tune in to learn why your mistakes are not just inevitable, but essential for your growth. Using those mistakes and sharing them can actually STRENGTHEN your brand and connection with your audience. Tune in to learn how.


    Key Takeaways from the Episode:

    • The importance of vulnerability and authenticity in business growth.

    • Personal stories of public failure, including a live class audio mishap and Instagram content missteps.

    • How to turn mistakes into marketing assets and learning opportunities.

    • Navigating the discomfort of “growth edges” and testing new strategies.

    • Handling consultations and client interactions with emotional intelligence.


    Upcoming Events mentioned in this episode:

    *Manifest and Move Class: Monday, September 8th, 2025 - A somatic movement and manifestation class to help you start the new month grounded. Register here: https://igniteurwellness.com/the-embodied-ceo-prosperity-practice/


    *Instagram Message Makeover Workshop: Tuesday, September 9th, 2025 - A live, interactive workshop to double your audience and refine your Instagram messaging. Only $7!

    Get registered here: https://igniteurwellness.qwkcheckout.com/2x-instagram-growth


    *Instagram Message Makeover Clinic: Kicking off the first week of October, with special bonuses for early sign-ups and current cohort members!

    Get the details here: https://alison-mclean.mykajabi.com/messaging-makeover-clinic


    Follow me on Instagram →  igniteyourwellnessbusiness


    Ready to work with me? Book a consultation call on my website!

    → https://igniteurwellness.com/business-coach-for-health-coaches/


    Show more...
    3 months ago
    33 minutes 52 seconds

    Ignite Ur Wellness Business
    304. Your Work Isn’t ‘Too Complex’—It’s Your Superpower. Here’s How to Make It Convert Online

    Are you a wellness entrepreneur who feels your work is “too deep” or “too complex” for Instagram? Do you worry the wellness space is too saturated for you to stand out and attract clients? This episode is your game-changer!


    Your years of training, certifications, and nuanced understanding set you apart in a crowded market - its time for you to learn how to communicate that value by using storytelling and curiosity to turn YOUR expertise into content that sparks conversations and drives bookings!


    Key Takeaways from the Episode:

    • Why your depth and expertise are your biggest assets on Instagram (and how to leverage them for growth)

    • The three-part framework to translate complex wellness concepts into scroll-stopping content: The Bridge, The Story, and The Invitation

    • How to connect your advanced knowledge to your audience’s daily struggles, making your message relatable and irresistible

    • Real-life examples and client success stories that prove your unique approach is exactly what your ideal clients are searching for

    • Actionable tips to create engaging Instagram Reels and posts that attract, educate, and convert wellness clients


    Get into the Instagram Workshop to double your audience here: https://igniteurwellness.qwkcheckout.com/2x-instagram-growth

    Follow me on Instagram →  igniteyourwellnessbusiness

    Ready to work with me? Book a consultation call on my website!

    → https://igniteurwellness.com/business-coach-for-health-coaches/


    Show more...
    3 months ago
    23 minutes 17 seconds

    Ignite Ur Wellness Business
    303. Likes Don’t Pay the Bills: The Business-First Instagram Strategy

    Are you focused on vanity metrics or actual revenue growth? Discover how you can build success on Instagram—even with lower engagement—by using a Business First approach.

    Stop wasting time chasing likes and followers. With the Business First Instagram approach, you can achieve sustainable business growth regardless of your audience size.


    Key Takeaways from the Episode:

    • Engagement vs. Income: It's important to distinguish between engagement metrics and what truly impacts your revenue growth on Instagram.

    • Quality Over Quantity: Building a smaller, targeted audience and optimizing content for them can be more fruitful than having a massive but disengaged following.

    • Strategic Content Planning: Implement a balance of growth, educational, and conversion-focused content for sustainable engagement and sales.

    • Profile Optimization: Ensure your Instagram profile and bio are smartly optimized to convert new followers into clients, enhancing the overall impact of your social media efforts.

    • Workshops and Continued Learning: Participate in workshops and utilize resources that guide you through the specifics of leveraging Instagram for your business goals.


    Register for my upcoming workshop focused on enhancing Instagram strategy to boost audience and revenue. → https://igniteurwellness.qwkcheckout.com/2x-instagram-growth


    Follow me on Instagram →  igniteyourwellnessbusiness


    Ready to work with me? Book a consultation call on my website!

    → https://igniteurwellness.com/business-coach-for-health-coaches/


    Show more...
    3 months ago
    29 minutes 16 seconds

    Ignite Ur Wellness Business
    302. You Don’t Need to Be an Influencer to Build a 6-Figure Wellness Business

    I often find that with most practitioners, they're exhausted before they start because they think building a profitable online business means becoming an influencer. But it’s time to change that narrative. 

    Believe it or not, you don't need to be an influencer to build a six-figure, or even multiple six-figure business. I’m going to share with you exactly how strategy trumps follower count with my special system, which includes the 3 following things:

    The Authority Content System, the Consultation Magnet Strategy, and the Trust Building Rhythm to attract clients on Instagram. This system will help you discover how to balance personal branding with business growth, and nail down the differences between influencers and entrepreneurs.

    Key Takeaways from the Episode:

    • Building a six-figure wellness business does not require you to become an influencer; strategic and consistent content can drive success.

    • Focus your social media efforts on solving specific problems for your target audience rather than just posting lifestyle content.

    • The difference between an entrepreneur and an influencer lies in the purpose; entrepreneurs aim to solve client problems with services, while influencers often leverage lifestyle appeal for brand partnerships.

    • Consistent content that addresses core client issues fosters trust and positions you as an expert, leading to better business conversion rates.

    • Audiences need a blend of growth-related and conversion-related content, with a focus on showing how you address their key problems effectively.

    Follow me on Instagram →  igniteyourwellnessbusiness

    Ready to work with me? Book a consultation call on my website!

    → https://igniteurwellness.com/business-coach-for-health-coaches/

    Double your audience and your clients with this $7 On Demand Instagram Workshop: https://path-to-profit.pages.ontraport.net/ig-makeover-course


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    3 months ago
    27 minutes 42 seconds

    Ignite Ur Wellness Business
    301. The Summer Strategy You Didn’t Know Your Business Needed

    Facing the dreaded summer slowdown? Let’s reframe your mindset this summer. When you start showing up rested, happy, and fulfilled, your body will be happier, and your wellness will be better. Which will allow you to show up better as an entrepreneur and for your clients.

    It’s time to start investing in activities that create and support your long-term success. Together, we can find that “sweet spot” between business growth and personal rejuvenation. Tune into this episode to learn how!


    Key Takeaways from the Episode:

    • Embrace the "Summer Strategy Sweet Spot" to balance business growth and personal enjoyment without falling into the traps of overworking or neglecting your business.

    • Implement "Maintenance Mode Marketing" to maintain audience engagement through consistent, scheduled content, ensuring the continuous visibility of your business.

    • Utilize natural summer rhythms for strategic planning and foundation building that will set the stage for a profitable fall season.

    • Develop an audience nurture strategy that includes evergreen content themes to keep your audience engaged all summer.

    • Recognize the importance of self-care and downtime as critical components for sustainable business success and personal wellness.

    Follow me on Instagram →  igniteyourwellnessbusiness


    Ready to work with me? Book a consultation call on my website!

    → https://igniteurwellness.com/business-coach-for-health-coaches/


    Double your audience and your clients with this $7 On Demand Instagram Workshop: https://path-to-profit.pages.ontraport.net/ig-makeover-course


    Show more...
    3 months ago
    30 minutes 42 seconds

    Ignite Ur Wellness Business
    300. Celebrating 300 Episodes: The Power of Showing Up, Evolving, and Growing

    Celebrating 300 podcast episodes and years of consistent growth! From a practitioner's dream to a thriving business strategy, learn how staying the course through challenges has brought lasting success and fulfillment.

    Tune in as I recount the evolution of my podcast with my business podcasting from initial Facebook Lives, through imposter syndrome, to becoming a voice of hope and healing in over 47 countries. 

    Discover how authenticity and small, consistent efforts can lead to big success over time.


    Key Takeaways from the Episode:

    • Consistency and authenticity beat perfection – evolve and show up with whatever resources you have.

    • Embrace small steps in entrepreneurship to sustainably grow your wellness business over time.

    • Sharing personal narratives can deepen audience connection and inspire others powering through hardships.

    • Entrepreneurship can accommodate life's challenges; embrace slow growth and steady commitment.

    Links mentioned in this episode!

    • Emily Green's Facebook Ads Strategy: Dive deeper into Facebook advertising with Emily Green in Episode 203.

    • Perfect Pricing Matrix: Discover how to confidently price your services with guidance from Episode 283. https://igniteurwellness.com/perfect-pricing-opt-in/

    • Manifest and Move Practices: Engage with Allison through monthly prosperity practices, perfect for entrepreneurs. Register here: https://igniteurwellness.com/the-embodied-ceo-prosperity-practice/

    • Allison's Instagram Workshop: Explore marketing strategies through Allison's $7 workshop, detailed at the beginning of the podcast. Get the workshop here: https://path-to-profit.pages.ontraport.net/ig-makeover-course

    Follow me on Instagram →  igniteyourwellnessbusiness

    Ready to work with me? Book a consultation call on my website!

    → https://igniteurwellness.com/business-coach-for-health-coaches/


    Show more...
    4 months ago
    40 minutes 48 seconds

    Ignite Ur Wellness Business
    299. How to Grow Your Dream Business When Your 9–5 Drains You

    Tired of feeling like your day job is holding you back from your business dreams? Trying to build your business on scraps of energy can feel discouraging. Tune into this episode to discover how successful entrepreneurs use pockets of time and strategic planning to create thriving wellness businesses. Turn those high-energy moments into impactful marketing moves and set the stage for a business that feels like freedom.


    Key Takeaways from the Episode:

    • Energy-Based Marketing: Focus your marketing efforts during high-energy times; batch content creation to maintain consistency and avoid burnout.

    • Leverage Existing Credentials: Use your professional experiences and certifications to establish authority and differentiate your business in the online market.

    • Create a Financial Runway: Plan for a secure transition by building savings and achieving consistent revenue months before leaving your full-time job.

    • Strategic Planning: Gradually expand your business by embedding marketing and client engagement into your current work rhythm, using efficient time management strategies.

    • Mindset Shift: Recognize that entrepreneurship involves learning new skills and self-evolution; focus on building a sustainable business model rather than immediate, overwhelming growth.


    Follow me on Instagram →  igniteyourwellnessbusiness


    Ready to work with me? Book a consultation call on my website!


    → https://igniteurwellness.com/business-coach-for-health-coaches/


    Get the Instagram Makeover Workshop here: https://path-to-profit.pages.ontraport.net/ig-makeover-course


    Join the Manifest + Move Prosperity Class here: https://igniteurwellness.com/the-embodied-ceo-prosperity-practice/

    Show more...
    4 months ago
    33 minutes 28 seconds

    Ignite Ur Wellness Business
    298. The Energetic Leap No One Talks About (But Every Successful Entrepreneur Makes)

    Finding yourself caught in the loop of planning but not acting?

    Learning how to bet on yourself isn't just about confidence, it's a commitment to taking action and creating the life you envision. 

    I had to bet on myself with no evidence that I could actually make it happen, but I did, and so can you.

    You manifest success by mastering the art of trusting yourself. It's this energetic shift of learning how to bet on yourself and really trust yourself. So, are you ready to make that shift?


    Key Takeaways from the Episode:

    • Bet on Yourself: Developing trust and belief in oneself is crucial, as it fosters courage to take action and follow through with business intentions even in the face of failure.

    • Intention Setting and Manifesting: Clear intention setting combined with somatic practices can help entrepreneurs manifest desired outcomes while releasing inhibiting patterns.

    • Three Areas for Strategic Focus: Entrepreneurs should concentrate on assertive marketing and sales, structured work schedules, and strategic investments to advance confidently.

    • Importance of Visibility: Showcasing expertise and assuming the role of a knowledgeable authority can help bolster credibility, attracting clients who are ready to commit.

    • Investing Wisely: Understanding when and why to invest in business and professional skills is essential, determining whether it stems from necessity or personal growth.


    Monthly Manifest and Move Class  →  A class offered every first Monday of the month, focusing on embodying the CEO role and manifesting desired outcomes. https://igniteurwellness.com/the-embodied-ceo-prosperity-practice/


    Grow an audience of excited wellness clients ready to work with you on IG with the Instagram workshop: https://path-to-profit.pages.ontraport.net/ig-makeover-course


    Follow me on Instagram →  igniteyourwellnessbusiness


    Ready to work with me? Book a consultation call on my website!

    → https://igniteurwellness.com/business-coach-for-health-coaches/


    Show more...
    4 months ago
    28 minutes 45 seconds

    Ignite Ur Wellness Business
    Grow From Brick & Mortar To Online Wellness Powerhouse. The podcast is for the wellness entrepreneur to build a profitable wellness business with host Alison McLean DPT, ERYT, HHP, IAYT, owner of Ignite Ur Wellness Business. Create an online extension of your wellness practice and reach more clients without overextending yourself. Shift from maxed out in-person 1:1’s depending completely on your body to maximizing your online program. This podcast is for health coaches and practitioners, yoga teachers, physical therapists, healers and energy workers who want to increase their revenue.