Want to make your Facebook and Instagram ads more effective? Targeting the right audience can make or break your campaigns. In this episode, we dive deep into the art and science of audience targeting specifically tailored for salon owners and hairstylists.
Identifying Your Ideal Customer: Discover how to create customer personas and use both demographics and psychographics to zero in on your perfect audience.
The Power of Lookalike Audiences: Learn what a lookalike audience is, why it's a game-changer for your salon's marketing strategy, and how to set one up for success.
Whether you're new to social media advertising or looking to fine-tune your existing campaigns, this episode provides actionable insights that you can apply immediately to drive more bookings and increase revenue.
Don't miss out on these proven strategies to elevate your salon's social media marketing game. Tune in now!
What You'll Learn:
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"In this must-listen episode, we dive into the world of advertising metrics crucial for hairstylists and salon owners. Whether you're new to Facebook and Instagram advertising or looking to optimize your existing campaigns, this episode is your go-to guide for meaningful metrics. We'll discuss everything from the basics like Click-Through Rate and Cost Per Click to deeper insights like Return on Ad Spend and Customer Lifetime Value. Learn how to make data-driven decisions that will enhance your ROI and elevate your business. Tune in for expert tips, case studies, and even some insider advice from industry professionals!"
In this podcast I answer some of the top questions i've received in our facebook group related to running facebook ads.
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In this episode I discuss the most important thing you should keep in mind when using social media.
This podcast contains audio from a recent instagram live where we discussed what you should be doing when you log on to Instagram.
This episode contains audio from a recent instagram live where I discussed a strategy you can use to get your content seen by more people.
This episode contains audio from a recent instagram live where we discussed 6 different places to get content ideas.
This podcast contains audio from a recent instagram live I did where we discussed the purpose of ads and when you should use them.
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This episode contains audio from a recent instagram live where we discuss how to increase traffic from instagram and is it a good idea to run ads on multiple platforms
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This podcast episode contains audio from a recent instagram live I did where we discussed 5 different ways to grow your email list as a hair brand.
In this episode I discuss why ads aren't an expense, why you should have the right mindset before running ads, and how long should it take to gt your first sale as a hair brand.
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