In this episode of Humanity Sells, hosts Brandon and Nate are joined by Brian Sanderson, a seasoned healthcare consultant, and author of 'The Patient First Revolution.' The conversation dives deep into the critical importance of healthcare, the role of patient experience in driving financial performance, and Brian's innovative approach through his DIY Consulting and Growth Systemization strategies. Brian shares valuable insights on creating a patient management organization, fostering future ...
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In this episode of Humanity Sells, hosts Brandon and Nate are joined by Brian Sanderson, a seasoned healthcare consultant, and author of 'The Patient First Revolution.' The conversation dives deep into the critical importance of healthcare, the role of patient experience in driving financial performance, and Brian's innovative approach through his DIY Consulting and Growth Systemization strategies. Brian shares valuable insights on creating a patient management organization, fostering future ...
#12. Bob Hutchins: The Power of Human Psychology in Tech Marketing
Humanity Sells
54 minutes
1 year ago
#12. Bob Hutchins: The Power of Human Psychology in Tech Marketing
On today’s episode, Brandon takes a walk with marketing legend Bob Hutchins—a 20+ year veteran in brand, marketing, and business growth. Bob is the CMO of EKOM, an enterprise AI/SEO tool. He has authored several books on digital media marketing and currently hosts a podcast called The Human Voice. Listen in as we explore Bob’s take on what it truly means to win as a CEO in 2024. We’ll dig into the power of SEO and AI combined and discuss Bob’s human-centered take on the fundamental trut...
Humanity Sells
In this episode of Humanity Sells, hosts Brandon and Nate are joined by Brian Sanderson, a seasoned healthcare consultant, and author of 'The Patient First Revolution.' The conversation dives deep into the critical importance of healthcare, the role of patient experience in driving financial performance, and Brian's innovative approach through his DIY Consulting and Growth Systemization strategies. Brian shares valuable insights on creating a patient management organization, fostering future ...
