How to Grow Your eCommerce Business is sponsored by the multi-channel eCommerce Business Vendlab (www.vendlab.com). Contact us if you want to talk about grow your eCommerce business.
In this episode, we discuss creating a winning pricing strategy across your eCommerce business. Questions we cover are:
- Why is pricing important
- Can small differences in pricing make big differences?
- Is pricing the only important thing?
- What are the differences between pricing as a retailer or a brand owner?
- How to price shipping. What are the options?
- How do you manage pricing, manually or automatically?
- Amazon pricing - Google shopping pricing - eBay pricing
- International pricing
- Promotional pricing
- How to run pricing experiments
