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How Not to Start an Ad Agency
Tim Stiefler
38 episodes
5 days ago
Right before the pandemic hit I started an agency and holy mother of god, I didn't know what I was in for. There is so much inherent drama in starting a business, particularly a creative agency. The competition is insane. The overhead is high. Client retention is a joke. So I figured I'd share my story as it unfolds to show you what it's like to start your own thing. And of course, what not to do.
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Marketing
Business
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Right before the pandemic hit I started an agency and holy mother of god, I didn't know what I was in for. There is so much inherent drama in starting a business, particularly a creative agency. The competition is insane. The overhead is high. Client retention is a joke. So I figured I'd share my story as it unfolds to show you what it's like to start your own thing. And of course, what not to do.
Show more...
Marketing
Business
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What's an insight? (w/ the B in KBS)
How Not to Start an Ad Agency
30 minutes 23 seconds
4 years ago
What's an insight? (w/ the B in KBS)

Jon Bond is the Bond in Kirshenbaum Bond + Partners (KBS today). Regardless of how you feel about KBS now, while Jon was there they turned out better creative, more consistently then anyone at the time. It's how they became the largest independent agency in the country. They pioneered guerilla marketing, popup stores, and other forms of what would eventually come to be known as viral marketing. They made snapple famous. They made Delta famous. They made Michael, Victoria and Tommy famous. So whether it's a drive, walk or break, pop those airpods in and get ready for a knowledge tsunami. 

How Not to Start an Ad Agency
Right before the pandemic hit I started an agency and holy mother of god, I didn't know what I was in for. There is so much inherent drama in starting a business, particularly a creative agency. The competition is insane. The overhead is high. Client retention is a joke. So I figured I'd share my story as it unfolds to show you what it's like to start your own thing. And of course, what not to do.