Welcome to the Hold My Beard Marketing Podcast! 🎙️ Join Jake the Wizard and Mitch Barham as they mix humor, industry insights, and actionable marketing tips to keep you ahead of the game. Whether you’re a seasoned pro or new to marketing, this episode covers the latest digital trends, SEO shakeups, and more! 💼 Here’s what we’ll cover in today’s episode: 🧢 MAGA Hat Hat?!: In a humorous twist, we discuss Trump’s campaign putting an image of a MAGA hat on an actual hat! Why brands doubling down on simplicity can sometimes be genius marketing. 📉 SEO Volatility at an All-Time High: Google’s algorithm updates have led to wild shifts in rankings. Is Google still tweaking the algorithm? Jake and Mitch share insights and discuss if search console data can still be trusted. 📈 Exact Match Ads Only: Why ad campaigns are getting so specific. Jake and Mitch talk about the unpredictability in ad performance and why they’re going back to exact match only. 📢 Reddit Ads Get Keyword Targeting: Reddit has added keyword targeting to its ads! Mitch explains why this new feature could make Reddit ads more appealing for top-of-funnel brand awareness. 📉 Google’s AI Overview Not Linking to Certain Sites: Is Google’s AI overview stealing content from sites hit by the Helpful Content Update? We debate the ethical implications of this shift and its impact on site traffic. 📟 Website Future Outlook: Jake predicts the gradual demise of traditional websites, as brands lean more into social ecosystems and in-app shopping. Find out why he thinks social media will play a bigger role than websites. 🧩 Seven Minutes in Heaven – Website Review Segment: This week, we analyze a fertility support site for design and UX. Tune in for insights on how to improve your own product pages! 💡 Additional Insights: 🔍 Ad Targeting Trends: Why exact match targeting is becoming essential. 🧩 UX Insights: Improve your site’s design and user experience with actionable tips. 🌐 Website’s Future: Is the traditional website becoming obsolete? 📢 Key Takeaways from this Episode: Ad targeting precision is more important than ever. Social ecosystems may become the new “websites” as in-app shopping rises. Trust in Google’s search console data could be wavering—how to work around the volatility. 📅 Don’t miss out! Subscribe to the Hold My Beard Marketing Podcast for more expert insights, the latest trends, and digital strategies to stay ahead in marketing. 📢 Get Involved: 💬 Have a marketing question? Drop it in the comments, and we might feature it in the next episode! 🚀 Want your website reviewed in our Seven Minutes in Heaven segment? Share your link below! 📧 Connect with Us: Jake 'The Wizard': @thewizardmarketing Mitch: @beardpreneur Upgrade your marketing skills with our mastermind at teachme4m.com for exclusive growth tips and strategies. Enjoyed the episode? Give us a thumbs up, share with fellow marketers, and hit subscribe! 🎉