Have you ever wonderedhow Costco sells wine at prices that seem impossible for a distributor? In thisepisode of Hogar de Vinos (Wine Home), our experts Manuel andMaría reveal the secret behind the retail giant. Discover how their businessmodel, massive bulk purchases, and the Kirkland Signaturebrand are shaking up the wine industry. We analyze the impact on smallproducers and specialized shops, and give you the keys to understanding why the"wine experience" might be changing forever.

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