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Higher Ed Matters
MediaCross
37 episodes
1 day ago
Keeping up with what’s hot and what’s not in the world of higher education marketing can be a full-time job. Luckily, it’s ours. Our unique podcast goes beyond the typical webinar topics and takes you behind the scenes of agency work that’s dedicated to higher ed. Through a mix of candid conversations with industry gurus, quirky creatives, and experienced marketing strategists, we share our perspectives on higher education through the lens of our marketing agency. Join us weekly as we discuss Higher Ed Matters.
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Marketing
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All content for Higher Ed Matters is the property of MediaCross and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Keeping up with what’s hot and what’s not in the world of higher education marketing can be a full-time job. Luckily, it’s ours. Our unique podcast goes beyond the typical webinar topics and takes you behind the scenes of agency work that’s dedicated to higher ed. Through a mix of candid conversations with industry gurus, quirky creatives, and experienced marketing strategists, we share our perspectives on higher education through the lens of our marketing agency. Join us weekly as we discuss Higher Ed Matters.
Show more...
Marketing
Business
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Live from AMA: How to Build Your Yield of Dreams
Higher Ed Matters
13 minutes 10 seconds
2 years ago
Live from AMA: How to Build Your Yield of Dreams

Live from the exhibit hall at the 2022 American Marketing Association’s Symposium for the Marketing of Higher Education, Rashida Dinehart, Director of Client Service at MediaCross; and Molly Swagler, Executive Director of Enrollment Outreach and Assistant Vice Provost for Enrollment for the University of Pittsburgh; chat about what they’re looking forward to at the conference. They’ll also share how they prepped for their session presentation that focuses on the successes of the University of Pittsburgh’s yield strategy.  


Interested in being on the show? Contact us! highered@mediacross.com   

Learn more about MediaCross on our website: mediacross.com    


Follow us on social media to keep up with new episodes: 

LinkedIn - https://www.linkedin.com/company/mediacross-inc 

Facebook - https://www.facebook.com/MediaCrossInc 

Instagram - https://www.instagram.com/mediacross_inc/?hl=en  


Check out the University of Pittsburgh: 

Website - https://www.pitt.edu/ 

LinkedIn - https://www.linkedin.com/school/university-of-pittsburgh/ 

Facebook - https://www.facebook.com/upitt 

Instagram - https://www.instagram.com/pittofficial/

Higher Ed Matters
Keeping up with what’s hot and what’s not in the world of higher education marketing can be a full-time job. Luckily, it’s ours. Our unique podcast goes beyond the typical webinar topics and takes you behind the scenes of agency work that’s dedicated to higher ed. Through a mix of candid conversations with industry gurus, quirky creatives, and experienced marketing strategists, we share our perspectives on higher education through the lens of our marketing agency. Join us weekly as we discuss Higher Ed Matters.