Aligning Marketing + Enrollment: A Conversation with Sherman College of Chiropractic

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Higher Ed Matters

MediaCross

37 episodes

2 days ago

Keeping up with what’s hot and what’s not in the world of higher education marketing can be a full-time job. Luckily, it’s ours. Our unique podcast goes beyond the typical webinar topics and takes you behind the scenes of agency work that’s dedicated to higher ed. Through a mix of candid conversations with industry gurus, quirky creatives, and experienced marketing strategists, we share our perspectives on higher education through the lens of our marketing agency. Join us weekly as we discuss Higher Ed Matters.

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All content for Higher Ed Matters is the property of MediaCross and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Marketing

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Aligning Marketing + Enrollment: A Conversation with Sherman College of Chiropractic

Higher Ed Matters

26 minutes 10 seconds

3 years ago

Aligning Marketing + Enrollment: A Conversation with Sherman College of Chiropractic

Dr. Jillian Farrell, AVP for Institutional Advancement for Sherman College of Chiropractic sits down with the MediaCross team to discuss how she built trust end-to-end in their new enrollment marketing effort for highly niche audiences. From building consensus on the critical need to invest in marketing to creating buy-in across campus on the approach, she breaks down her vision that will lead to ongoing success.

Interested in being on the show? Contact us! highered@mediacross.com

Learn more about MediaCross on our website: mediacross.com

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Check out Sherman College of Chiropractic:

Website - https://www.sherman.edu/

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