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Higher Ed Hot Takes
Joel G Goodman
7 episodes
1 month ago
The counterculture higher ed marketing podcast. Join Joel G Goodman and explore smarter, more sustainable ways to leverage technology without compromising strategy, UX, or humanity.
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Marketing
Education,
Technology,
Business
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All content for Higher Ed Hot Takes is the property of Joel G Goodman and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
The counterculture higher ed marketing podcast. Join Joel G Goodman and explore smarter, more sustainable ways to leverage technology without compromising strategy, UX, or humanity.
Show more...
Marketing
Education,
Technology,
Business
Episodes (7/7)
Higher Ed Hot Takes
Toning Down the Discourse
Shane Baglini guest stars to encourage higher ed professionals not to stress over being left behind in the silly AI race. Let's tone down the discourse. You're doing a great job.
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3 months ago
21 minutes 43 seconds

Higher Ed Hot Takes
Such a privilege
Joel Goodman challenges higher ed web professionals to prioritize genuine human needs over trends and AI shortcuts, urging a return to user-centered design, creativity, and authentic service.
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5 months ago
6 minutes 22 seconds

Higher Ed Hot Takes
Greatness is inefficient
Efficiency at all costs means producing generic work that doesn't perform. Higher ed marketers should be careful about what they outsource to AI and embrace a bit of inefficiency.
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5 months ago
6 minutes 14 seconds

Higher Ed Hot Takes
Craft amongst the slop
Is generative AI making higher ed marketing even more generic? In this episode, Joel Goodman explores the pitfalls of relying on AI-generated content in college and university marketing.
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6 months ago
6 minutes 13 seconds

Higher Ed Hot Takes
Performance is non-negotiable
Universities are losing millions due to slow websites and poor digital decisions. In this episode of Higher Ed Hot Takes, Joel Goodman exposes the hidden costs of bad web performance in higher education and offers actionable solutions to boost enrollment, revenue, and student experience. Discover how your institution can fix these critical issues now.
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6 months ago
7 minutes 48 seconds

Higher Ed Hot Takes
Personalize This!
How should personalization work in higher ed? Joel Goodman says it should be invisible and frictionless. But we're doing it wrong. Listen now.
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6 months ago
7 minutes 3 seconds

Higher Ed Hot Takes
The Evangelist and the Critic
Take a hard look at the hype surrounding AI in higher education. Join Joel G Goodman and explore smarter, more sustainable ways to leverage technology without compromising strategy, UX, or humanity.
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7 months ago
8 minutes 1 second

Higher Ed Hot Takes
The counterculture higher ed marketing podcast. Join Joel G Goodman and explore smarter, more sustainable ways to leverage technology without compromising strategy, UX, or humanity.