In this episode, we break down content pruning - the process of removing, merging, or updating low-performing content to improve your dispensary’s SEO. We discuss why pruning helps boost rankings, enhances user experience, and makes your site more search engine-friendly. Learn how to identify pages that need pruning using tools like Google Search Console and SEMrush, plus the best strategies to optimize, consolidate, or remove outdated content. Whether you're struggling with thin pages or old blogs, this episode will guide you through the right way to clean up your website and drive more traffic.