Dave shares his story of building up the Go-to-Market (GTM) engine at Onshape before it was acquired by PTC in 2019, what functional and leadership lessons he learned within that Onshape experience (venture-backed) that has translated to PTC (premier incumbent), how his team at the Velocity Group operates within the broader PTC organization, what lessons he has learned when it comes to recruiting and composing a high functioning GTM team, and finally a “What’s Hot and What’s Hype” overview for manufacturing innovation in 2025.