In this episode of Heartland Presents – Let’s Talk Tanning!, we’re diving into one of the easiest ways to boost salon revenue and keep customers coming back—EFT memberships!

Remember the old "Easy Button" commercials? While there may not be a magic button for business success, electronic funds transfer (EFT) memberships come pretty close. Subscription-based services are everywhere—Netflix, Spotify, meal kits—so why not tanning?

Join us as we explore:
✔️ Why EFT memberships create consistent revenue & customer loyalty
✔️ How to structure tiered or customizable memberships to fit any client’s needs
✔️ Smart strategies to prevent cancellations & maximize membership value
✔️ VIP perks & incentives that keep members engaged year-round

Plus, we’ll break down common concerns salon owners have about EFTs and how to overcome them.

💡 Need help setting up EFTs in your salon? Your Heartland business support rep is just a call away!

Tune in now and make membership sales the EASY BUTTON for your salon’s success!

🔗 Subscribe & listen: https://open.spotify.com/show/5LoWOe2LzHgcNnMXmIdyoB?si=BGnB3NqBRdm879UywYgrVQ