How do you build an Employer Value Proposition (EVP) that speaks to both business results and real human needs? In this insightful episode of the Happy at Work podcast, EVP strategist Joe Morrison shares how to strike the perfect balance between organizational objectives and authentic employee experience.
💡 What you’ll learn:
How to craft an EVP that’s both strategic and emotionally resonant
Why alignment between brand promise and employee reality is key to trust and retention
Ways to bring leadership, HR, and communications into one EVP vision
Real-world examples of companies that have found this balance—and what you can learn from them
Actionable steps to evolve your EVP from static statement to living culture
Whether you’re building your first EVP or refreshing an outdated one, this episode is packed with insights to help you create a brand employees believe in—and want to grow with.
🎯 Watch now to discover how aligning goals and empathy is the new secret to employer brand success.
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