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Great Events
Cvent
235 episodes
5 days ago
If you're a marketer or in the events industry seeking fresh insights, actionable tips, and a pulse on the latest trends, then this podcast is for you. We uncover everything from industry insights and career growth to accessibility, sustainability, diversity, and inclusion. Join us every other Wednesday as we redefine how to make your events great. Hosted by Rachel Andrews, Alyssa Peltier, and Felicia Asiedu.
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All content for Great Events is the property of Cvent and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
If you're a marketer or in the events industry seeking fresh insights, actionable tips, and a pulse on the latest trends, then this podcast is for you. We uncover everything from industry insights and career growth to accessibility, sustainability, diversity, and inclusion. Join us every other Wednesday as we redefine how to make your events great. Hosted by Rachel Andrews, Alyssa Peltier, and Felicia Asiedu.
Show more...
Marketing
Arts,
Technology,
Business
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Moments as a Metric: Rethinking Event Success
Great Events
22 minutes 22 seconds
3 months ago
Moments as a Metric: Rethinking Event Success

Metrics are essential for understanding the success of your events, but there are certain things that data just can’t capture, like the magic moments of connection, delight, and surprise. 


In this episode, hosts Felicia Asiedu, Rachel Andrews, and Alyssa Peltier discuss how events can have a lasting impact on your attendees and your brand. They share creative ideas and strategies for building emotional connections with your guests. Listen and learn how to create experiences that go beyond expectations and truly resonate with your audience.


In this episode, you’ll learn:

  1. How to craft moments that matter: Learn what makes an interaction memorable and how it shapes brand loyalty.
  2. The value of seamless experiences: Frictionless logistics contribute to attendee satisfaction and long-term impact.
  3. Empowering your event team: Learn how to turn staff and volunteers into intentional moment makers.


Things to listen for:

(00:00) Introducing Rachel Andrews, Alyssa Peltier & Felicia Asiedu 

(01:59) Event moments that matter 

(08:03) The intangible ROI of relationship building 

(12:57) Making the attendee experience as smooth as possible 

(16:21) Simple ideas to spark delight at events

Great Events
If you're a marketer or in the events industry seeking fresh insights, actionable tips, and a pulse on the latest trends, then this podcast is for you. We uncover everything from industry insights and career growth to accessibility, sustainability, diversity, and inclusion. Join us every other Wednesday as we redefine how to make your events great. Hosted by Rachel Andrews, Alyssa Peltier, and Felicia Asiedu.