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Great Events
Cvent
235 episodes
5 days ago
If you're a marketer or in the events industry seeking fresh insights, actionable tips, and a pulse on the latest trends, then this podcast is for you. We uncover everything from industry insights and career growth to accessibility, sustainability, diversity, and inclusion. Join us every other Wednesday as we redefine how to make your events great. Hosted by Rachel Andrews, Alyssa Peltier, and Felicia Asiedu.
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All content for Great Events is the property of Cvent and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
If you're a marketer or in the events industry seeking fresh insights, actionable tips, and a pulse on the latest trends, then this podcast is for you. We uncover everything from industry insights and career growth to accessibility, sustainability, diversity, and inclusion. Join us every other Wednesday as we redefine how to make your events great. Hosted by Rachel Andrews, Alyssa Peltier, and Felicia Asiedu.
Show more...
Marketing
Arts,
Technology,
Business
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Data, AI & Event Tech: The Role Every Team Needs In a Shifting Era of Event Management
Great Events
33 minutes 39 seconds
8 months ago
Data, AI & Event Tech: The Role Every Team Needs In a Shifting Era of Event Management

Event tech is more powerful than ever, but keeping up with constant changes is a job in itself. Enter the event technologist—the expert who ensures teams choose and use the right tools effectively.


In this episode, Alyssa Peltier and Rachel Andrews sit down with Taylor Bohn, Event Technology Manager at Cvent, to explore the rise of event technologists as a critical function within meetings and events teams. Taylor shares how her role has grown from a one-person operation to a full team, the importance of aligning event tech with marketing and IT, and how to turn event data into actionable insights.


In this episode, you’ll learn:

  1. Why event technologists are essential: Discover how they streamline processes, improve efficiency, and keep up with ever-changing event tech.  
  2. Ways to use data more strategically: Find out how to incorporate insights in event planning and decision-making.  
  3. Tips for integrating event tech in your organization: Learn how to work with different departments to maximize the value of your tech stack.  


Things to listen for:

(00:00) Introducing Taylor Bohn

(03:28) The event technologist role and its impact 

(14:13) Why collaboration is needed to improve event tech

(17:10) Keeping up with new features in your tech stack

(22:14) Content generation and insights through AI

(28:39) Being open to the evolution of event roles and responsibilities

Great Events
If you're a marketer or in the events industry seeking fresh insights, actionable tips, and a pulse on the latest trends, then this podcast is for you. We uncover everything from industry insights and career growth to accessibility, sustainability, diversity, and inclusion. Join us every other Wednesday as we redefine how to make your events great. Hosted by Rachel Andrews, Alyssa Peltier, and Felicia Asiedu.