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Google Ads Unleashed | Winning Strategies for E-Commerce Marketers
Jeremy Young
120 episodes
3 days ago
Send us a text The right tools can make or break your Google Ads success. In this episode of Google Ads Unleashed, host Jeremy shares his top 10 essential tools that every advertiser should be using in today’s AI-driven, automated landscape. From feed management and attribution to AI, competitor analysis, and client reporting, discover the stack that keeps campaigns running profitably. Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/ Sca...
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All content for Google Ads Unleashed | Winning Strategies for E-Commerce Marketers is the property of Jeremy Young and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Send us a text The right tools can make or break your Google Ads success. In this episode of Google Ads Unleashed, host Jeremy shares his top 10 essential tools that every advertiser should be using in today’s AI-driven, automated landscape. From feed management and attribution to AI, competitor analysis, and client reporting, discover the stack that keeps campaigns running profitably. Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/ Sca...
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Marketing
Business
Episodes (20/120)
Google Ads Unleashed | Winning Strategies for E-Commerce Marketers
Ads Not Converting? How to Diagnose and Fix Failing Accounts
Send us a text Struggling with Google Ads that just won’t convert? In this episode of Google Ads Unleashed, host Jeremy breaks down exactly how to diagnose a failing account and pinpoint where things are going wrong. From search terms and CTR to CPCs, add-to-cart rates, checkout issues, and even shipping, he shows you how to spot the weak link in your funnel and fix it. This episode takes you step-by-step through real examples so you can troubleshoot your campaigns with confidence...
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1 day ago
24 minutes

Google Ads Unleashed | Winning Strategies for E-Commerce Marketers
Why Cutting Too Many Keywords Can Tank Your Performance
Send us a text Think adding negative keywords always improves results? Think again. In this episode of the Google Ads Unleashed Podcast, host Jeremy explains why most advertisers are overdoing negatives—and how it can actually hurt performance. You’ll learn when to trust Google’s smart bidding, why data (not gut instinct) should guide exclusions, and how to run an A/B test to see if cutting back boosts results. 👉 Curious if your keyword lists are doing more harm than good? Tune in ...
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1 week ago
10 minutes

Google Ads Unleashed | Winning Strategies for E-Commerce Marketers
Are You Paying for Sales That Would Happen Anyway? Here’s How to Know
Send us a text Ever wondered if your Google Ads are actually driving incremental sales—or if those conversions would’ve happened anyway? In this episode of the Google Ads Unleashed, Jeremy breaks down the concept of incrementality and shares a 5-step framework to test it for yourself. You’ll learn how to build a clear hypothesis, set up a geo holdout test, and measure results without falling into common traps. Get your free 30 minute strategy session with Jeremy here: https://www.younga...
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2 weeks ago
16 minutes

Google Ads Unleashed | Winning Strategies for E-Commerce Marketers
How Advertorials Can Help You Take Over the SERP and Win More Sales
Send us a text In this episode of Google Ads Unleashed, host Jeremy breaks down the power of advertorials - paid articles that look like editorial content and guide users to convert without aggressive sales tactics. You’ll learn when to use advertorials, how they help you capture more SERP real estate after maxing out Search, Shopping, and Demand Gen, and the step-by-step process to launch your own campaign. From comparison pages to cross-domain tracking and even affiliate tie-ins, this...
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3 weeks ago
12 minutes

Google Ads Unleashed | Winning Strategies for E-Commerce Marketers
Google Ads Not Spending? 4 Fixes to Get Campaigns Moving
Send us a text Google Ads not spending? In this episode of Google Ads Unleashed, host Jeremy breaks down four key fixes to get your campaigns moving again. From catching hidden disapprovals to adjusting bid strategies, checking Merchant Center errors, and improving quality signals, you’ll learn the exact steps to diagnose and resolve stuck campaigns. Whether you’re running Search or Shopping, this guide will help you troubleshoot why your ads aren’t serving—and how to fix it fast....
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4 weeks ago
10 minutes

Google Ads Unleashed | Winning Strategies for E-Commerce Marketers
Our Most Impressive Google Ads Case Study (And What You Can Learn)
Send us a text How do you grow revenue by 50% without increasing ad spend? In this episode, host Jeremy breaks down a real client case study that did exactly that. You’ll learn how profit-first tracking (profit bidding) changes decision-making, why offline conversions from your CRM are critical, and how a PMax brand vs. non-brand split can unlock higher ROAS. Jeremy also shares how server-side tracking, call tracking, and passing Shopify profit data back into Google Ads set the fo...
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1 month ago
21 minutes

Google Ads Unleashed | Winning Strategies for E-Commerce Marketers
The Simple Trick to Find Winning Search Term Patterns
Send us a text Struggling to spot wasted ad spend in your search terms? In this episode, host Jeremy shares a powerful but underused strategy: how to run an N-gram analysis to uncover hidden patterns in your Google Ads data. You’ll learn how to identify one- and two-word phrases that drive up your CPA, how to automate the analysis using ChatGPT, and why this method is perfect for summer account cleanup. Want to finally know if words like “Amazon” or your competitor’s brand are kil...
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1 month ago
12 minutes

Google Ads Unleashed | Winning Strategies for E-Commerce Marketers
Why Top Advertisers are Going Back to Manual Bidding
Send us a text Top advertisers are quietly shifting away from automation—and for good reason. In this episode of Google Ads Unleashed, host Jeremy shares why manual bidding is making a comeback, especially for brand campaigns, low-volume accounts, and high-CPC segments. Learn where smart bidding fails, how to run strategic A/B tests, and why taking back control of your bids might be your next best move. Get your free 30 minute strategy session with Jeremy here: https://www.youngan...
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1 month ago
16 minutes

Google Ads Unleashed | Winning Strategies for E-Commerce Marketers
Amazon Just Vanished from Google Shopping
Send us a text Amazon Just Disappeared from Google Shopping—Here’s What It Means for Your Ads In this episode of Google Ads Unleashed, host Jeremy breaks down the shock exit of Amazon from Google Shopping and why it’s a golden opportunity for ecommerce advertisers. Learn how this move could lower your CPCs, boost your impression share, and open the door for niche players to win big. Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/ Scal...
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1 month ago
12 minutes

Google Ads Unleashed | Winning Strategies for E-Commerce Marketers
Demand Gen Ads That Convert – Case Study & Webinar Announcement
Send us a text Big news—Jeremy’s hosting a live webinar this Thursday 24th July with Product Hero, and you’re invited! Sign up now: https://producthero.webinargeek.com/how-to-start-demand-gen-the-right-way-a-proven-media-buying-framework-for-ecom-brands In this episode, get a sneak peek of what he’ll be covering: how to launch high-converting Demand Gen campaigns, structure your YouTube and Discovery ads for success, and avoid common mistakes. Plus, hear a fresh case study that shows exactly ...
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2 months ago
21 minutes

Google Ads Unleashed | Winning Strategies for E-Commerce Marketers
Google Ads Hasn’t Got Harder – You’re Just Looking in the Wrong Place with Ed Leake
Send us a text Is Google Ads really harder—or are we just ignoring the Magic Mix aka the fundamentals? In this episode, Ed Leake breaks down why PPC success still comes down to strategy, not hacks. Host Jeremy and Ed talk frameworks vs. courses, the rise of automation and AI, and why most ad accounts fail outside the platform. If you're tired of chasing shiny objects and want performance that actually scales, this one’s for you. Get your free 30 minute strategy session with Jeremy here:...
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2 months ago
41 minutes

Google Ads Unleashed | Winning Strategies for E-Commerce Marketers
How to Keep Your Google Ads Performing Through Summer
Send us a text Summer ad slump? Here’s how to thrive while everyone else panics. In this episode of Google Ads Unleashed, host Jeremy breaks down why Google Ads performance often dips in summer and what to actually do about it—no panic tweaks, no desperate measures. Learn how to audit your account, refresh your assets, optimise your feed, and set the stage for a powerful Q4. Packed with actionable advice for Ecom and lead gen brands, this is your survival guide for summer slowdown...
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2 months ago
16 minutes

Google Ads Unleashed | Winning Strategies for E-Commerce Marketers
The Truth About Incrementality in Google Ads – with Marcel Smal
Send us a text What if your best-performing Google Ads campaigns aren’t actually adding any value? In this episode of the Google Ads Unleashed Podcast, host Jeremy is joined by Marcel Smal of Roots Network breaks down the real meaning of incrementality in PPC—why it matters, how to test it, and what most advertisers get wrong. We explore brand search cannibalisation, PMax pitfalls, conversion lift studies, and the hidden costs of not knowing your true impact. If you want to separate per...
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2 months ago
38 minutes

Google Ads Unleashed | Winning Strategies for E-Commerce Marketers
Everything You Need to Know from Google Marketing Live 2025
Send us a text Missed Google Marketing Live 2025? Here's your fast-track summary. In this episode of Google Ads Unleashed, host Jeremy breaks down the biggest updates from GML 2025 - AI Overviews, Smart Bidding Exploration, Performance Max reporting, and the long-awaited A/B testing in Merchant Center. Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/ Scale your store with 1:1 coaching: https://www.younganddigital.marketing/1-2-1-...
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3 months ago
15 minutes

Google Ads Unleashed | Winning Strategies for E-Commerce Marketers
Sending Google the Wrong Data, On Purpose - Inderpaul Rai
Send us a text In this episode of Google Ads Unleashed, host Jeremy is joined by Inderpaul Rai, Director of Paid Media at WeDiscover, to dive deep into some of the smartest, most unconventional strategies in performance marketing. From feeding Google ‘wrong’ data to improve bidding accuracy, to overcoming the limitations of PMax and attribution windows with predictive modelling. Learn how AI and data science are being used to solve complex problems like underperforming feeds, inflated c...
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3 months ago
32 minutes

Google Ads Unleashed | Winning Strategies for E-Commerce Marketers
The Brand Campaign Hack That Saved Our Clients Thousands
Send us a text In this weeks episode of the Google Ads Unleashed podcast discover how to save thousands on your brand campaigns with Jeremy's game-changing brand campaign hack. Host Jeremy shares a proven method that recently helped a client reduce ad spend by 70%. Learn how to optimise your campaigns, minimise CPCs, and maximise ROI. Note: This is a reuploaded episode while Jeremy is away on his honeymoon — but it's a hidden gem you may have missed the first time around! Packed ...
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3 months ago
8 minutes

Google Ads Unleashed | Winning Strategies for E-Commerce Marketers
How to Use Post-Purchase Data to Improve Your Shopping Ads
Send us a text Unlock new potential in your Google Shopping Ads with post-purchase data! In this episode of Google Ads Unleashed, discover how analysing customer survey insights post-purchase can reveal key product benefits to optimise your ad titles and descriptions—resulting in better search alignment, higher CTRs, and more conversions. Jeremy Young breaks down practical ways to gather and leverage this data, giving you a competitive edge and making your Shopping Ads more effective ...
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4 months ago
9 minutes

Google Ads Unleashed | Winning Strategies for E-Commerce Marketers
7 Proven Ways to Grow Faster With Google Ads
Send us a text Struggling to scale with Google Ads? In this weeks episode of the Google Ads Unleashed podcast, host Jeremy breaks down 7 proven strategies to grow faster, even when search volume is limited. Learn how to boost ROAS by improving conversion rates, increasing average order value, and positioning your products for maximum visibility. Whether you’re hitting a plateau or just starting to scale, this episode gives you a clear roadmap to unlock profitable growth. Get your free 3...
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4 months ago
17 minutes

Google Ads Unleashed | Winning Strategies for E-Commerce Marketers
Case Study: How We Doubled Google Ads Spend Profitably in 30 Days
Send us a text Struggling to scale profitably on Google Ads? In this episode of Google Ads Unleashed, host Jeremy breaks down a real-life case study showing exactly how Young & Digital turned a stagnant account into a high-performance growth engine—boosting ad spend and profits at the same time. Learn what changes actually moved the needle, from feed optimisation to smart bid strategies. Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing...
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4 months ago
18 minutes

Google Ads Unleashed | Winning Strategies for E-Commerce Marketers
How to Leverage AI to Improve Your Google Ads Performance
Send us a text In this episode of the Google Ads Unleashed Podcast, host Jeremy dives into the hype vs. reality of AI in Google Ads. Learn how to use AI to speed up competitor research, boost CRO, and write ads that actually resonate—without losing your creative edge. If you’ve ever wondered how to use AI tools like ChatGPT to gain an unfair advantage in your campaigns, this episode is for you! Want the exact prompts Jeremy uses to get results faster? Reach out and get them today....
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4 months ago
18 minutes

Google Ads Unleashed | Winning Strategies for E-Commerce Marketers
Send us a text The right tools can make or break your Google Ads success. In this episode of Google Ads Unleashed, host Jeremy shares his top 10 essential tools that every advertiser should be using in today’s AI-driven, automated landscape. From feed management and attribution to AI, competitor analysis, and client reporting, discover the stack that keeps campaigns running profitably. Get your free 30 minute strategy session with Jeremy here: https://www.younganddigital.marketing/ Sca...