Every December, businesses panic: rent climbs, traffic drops, cash tightens. One café I coached broke the pattern with a simple headline: “Buy $100, get a $15 bonus for you.” Within a week, cash started arriving early—and drinks would be redeemed later, if at all. Gift cards are more than a feel-good add-on; they’re a cash-flow system. You collect revenue now, recognize it later, and use the float to stock inventory or fund upgrades. A portion never redeems, and the rest spreads out into slow...
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Every December, businesses panic: rent climbs, traffic drops, cash tightens. One café I coached broke the pattern with a simple headline: “Buy $100, get a $15 bonus for you.” Within a week, cash started arriving early—and drinks would be redeemed later, if at all. Gift cards are more than a feel-good add-on; they’re a cash-flow system. You collect revenue now, recognize it later, and use the float to stock inventory or fund upgrades. A portion never redeems, and the rest spreads out into slow...
Ep.324 How Amazon Built a Cash Engine Without Borrowing a Dollar
Good Morning, Money!
3 minutes
6 days ago
Ep.324 How Amazon Built a Cash Engine Without Borrowing a Dollar
Amazon isn’t just an online store—it’s a cash-flow machine. Every time you click “Buy Now,” your card runs instantly, but suppliers might not get paid for 45 or even 60 days. That timing gap funds growth before a single loan is needed. Customers pay today. Vendors wait. Prime members prepay for shipping they’ll use later. Add those together and you get what finance calls a negative cash conversion cycle—cash in before cash out. That float fuels warehouses, innovation, and expansion. Not debt....
Good Morning, Money!
Every December, businesses panic: rent climbs, traffic drops, cash tightens. One café I coached broke the pattern with a simple headline: “Buy $100, get a $15 bonus for you.” Within a week, cash started arriving early—and drinks would be redeemed later, if at all. Gift cards are more than a feel-good add-on; they’re a cash-flow system. You collect revenue now, recognize it later, and use the float to stock inventory or fund upgrades. A portion never redeems, and the rest spreads out into slow...
