Unveiling a rare and incredible quality and ability that I see in all my high performers, and talking, sharing the process of why this has an incredible impact on your business over time and helps you become a more highly effective business owner in the process. Enjoyed this episode? Don't forget to leave me a review. You can also follow me on the socials: @joshjay.co

We're moving away from how social media marketing is done. There are more changes to come, but if you aren't implementing these changes now, you'll have to be playing more catch-up than others. Doing a quick overview of what things you need to have on your social media feed to optimise your content for not just attraction but conversion. Enjoyed this episode? Don't forget to leave me a review. You can also follow me on the socials: @joshjay.co

Why are you stuck at 10-15k months and unable to grow your business to 20k and beyond? I break down ways you can self-assess why this is and how you can start implementing something different to be able to push through this ceiling. Enjoyed this episode? Don't forget to leave me a review. You can also follow me on the socials: @joshjay.co

We dive deep into the common pitfalls that many entrepreneurs face in their business journey. If you've been struggling to grow your business despite trying various strategies, this episode sheds light on potential underlying issues. We discuss the importance of understanding your 'why', the dangers of over-reliance on yourself and word-of-mouth referrals, the illusion of quality, and the conflicting goals of scalability vs. exclusivity. Learn practical tips and strategies to diagnose and fix...

We're delving into the issue of ghosting, a frustrating and common experience for many business owners. We explore the psychological and neurological reasons behind why people ghost and provide proactive strategies to minimize their occurrence in your business. Learn how to nurture your leads effectively, avoid overwhelming them with information, and implement systems that reduce friction for clients. Whether you deal with cold or warm leads, this episode offers actionable tips to help you cr...

2025 is the year creatives split into two groups: those who become forward-thinking and adopt a new way of running a business, and those who struggle to adapt and get left behind. There are 3 key areas and mindset shifts that I think every creative business owner needs to make this year to survive and start thriving again. Enjoyed this episode? Don't forget to leave me a review. You can also follow me on the socials: @joshjay.co

Why do we struggle to raise our prices? Why do we constantly feel price-insecurity? Breaking down 3 things I would go over with my clients if we were to work on pricing strategy with me and giving you the tools to go through it for yourself to take action on so you can confidentaly work on your pricing strategy and build a positive and abundant relationship with money in the process. Enjoyed this episode? Don't forget to leave me a review. You can also follow me on the socials: @joshjay.co

Building and Scaling are different stages. Most people make the mistake of doing what they have while building and applying it to scale. Going over the key differences and showing you one big reason why you are having a hard time scaling, and how you can change your mindset around what you can start doing to start making scaling easier! Enjoyed this episode? Don't forget to leave me a review. You can also follow me on the socials: @joshjay.co

A spontaneous episode breaking down my 2 recent sales calls with my wedding photography business: one win, one fail, and sharing with you the key lessons on why I got to close one and didn't on the other. Enjoyed this episode? Don't forget to leave me a review. You can also follow me on the socials: @joshjay.co and @offbeat__academy

2025 is a rough year to stand out on social media. The bar has been raised and the bare minimum just won't get you by anymore. I'm going over 4 major things on how you can make your creative business' social media hit differently so it has the advantage of standing out amongst the sea of a saturated creative industry. Enjoyed this episode? Don't forget to leave me a review. You can also follow me on the socials: @joshjay.co and @offbeat__academy

When most creatives think of premium service, they imagine gifting, overdelivering, handwritten cards, surprise prints, and the works. But here’s the truth: high-end clients aren’t looking to be spoiled and I'll cover exactly what they are looking for when they're willing to pay a premium fee for a premium-level service. Enjoyed this episode? Don't forget to leave me a review. You can also follow me on the socials: @joshjay.co and @offbeat__academy

Demystifying the difference between brand and marketing (most people confuse them), and showing why brand must come first for your marketing to be set up to succeed and do the heavy lifting for you. Enjoyed this episode? Don't forget to leave me a review. You can also follow me on the socials: @joshjay.co and @offbeat__academy

If you’ve ever felt like you’re doing everything right—posting, showing up, making it look beautiful—and STILL getting crickets, this episode is your wake-up call. I’m about to show you why your brand isn't being ignored because it’s bad… it’s because it’s unclear. And by the end of this episode, you’ll know exactly how to fix that. Enjoyed this episode? Don't forget to leave me a review. You can also follow me on the socials: @joshjay.co and @offbeat__academy

Is your art good enough to market? Do people want to pay for it? Where's the right balance between creativity and business? Have you found your product-market fit? Don't be fooled by people telling you just need the right tactics to get more leads or charge more for your services. There's a component that's crucial before you can start to look into generating more leads and increasing your pricing. Listen in to find out what. Enjoyed this episode? Don't forget to leave me a review. You can a...

Want a different result this year? Same actions lead to the same results and no matter how many times you get new goals in the new year, if you don't change your input, your output won't change either. I want to challenge you to do something different this year so you can get a different result from your input in business. Enjoyed this episode? Don't forget to leave me a review. You can also follow me on the socials: @joshjay.co and @offbeat__academy

Upselling is the easiest way we can all increase our revenue without going through the effort of getting new leads that we have to convert. It is by far the best strategy to increase your average client and for you to make more with minimal effort. Here's how I go through the process of what makes upselling more desirable and better timed for better conversions than how most people upsell in the industry, especially to wedding clients. Enjoyed this episode? Don't forget to leave me a review. ...

If you've struggled to feel aligned in the business that you're running, it could be that your business isn't optimally designed to serve your goals and dreams. I went through a crisis of purpose and goals in 2021 which led me down a path of pivoting my business model and ultimately starting a new business to serve my greater goal in life. This is what I now help people with and I'm breaking down the process of exactly what I would go through with my students when they come to me with this pr...

Setting good goals is the key to setting yourself up for success! Goal setting is a skill set that every business owner should be honing. If you've struggled to set a goal for your business, here's everything I go through when I set my yearly goals for mine, and I walk through this process with my 1:1 coaching clients for their business, as well. Enjoyed this episode? Don't forget to leave me a review. You can also follow me on the socials: @joshjay.co and @offbeat__academy

2025 will bring new opportunities & challenges for everyone in the creative business. I've compiled all my recommendations for OUTs if your goal is to grow your creative business based on 30+ 1:1 coaching sessions I've done with different creatives. Enjoyed this episode? Don't forget to leave me a review. You can also follow me on the socials: @joshjay.co and @offbeat__academy

Why do I see people 'aging out' of the industry and bringing some points forward for conversation that we can all ask ourselves, regardless of where we are on our creative business journey? We cover topics of marketing, branding, the transition of generation for clients, and the subtle nuances in between. Enjoyed this episode? Don't forget to leave me a review. You can also follow me on the socials: @joshjay.co and @offbeat__academy