Many assume nothing bad will happen to them so they don't have to "waste" money on insurance. Others feel they will figure things out when something bad happens. But the real issue lies in the ignorance of many concerning what insurance is and how it protects you.

This episode sheds light on why you can't afford to risk not having an insurance cover.

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With many apartments already up, and many more to come, we need to come to terms with vertical living in Accra especially with land prices going up and the population density increases. But what does this mean and what are the implications?Even more, why are many Ghanaians opposed to living in apartments?Watch this episode to find out more.CONNECT WITH US:Website: https://ghanagroundup.comLinkedIn: https://linkedin.com/company/ghanagroundupInstagram: https://instagram.com/ghanagroundupFacebook: https://facebook.com/ghanagroundupX: https://x.com/ghanagroundupTiktok: https://tiktok.com/@ghanagroundup

We've heard so many promises of affordable housing but it appears all the projects that claim to be affordable are not cheap. Are we getting it wrong by expecting affordable housing to be cheap? What are we missing?This episode answers the question about what really defines affordable housing and what you should focus on.CONNECT WITH US:Website: ghanagroundup.comLinkedIn: https://linkedin.com/company/ghanagroundupInstagram: https://instagram.com/ghanagroundupFacebook: https://facebook.com/ghanagroundupX: https://x.com/ghanagroundupTiktok: https://tiktok.com/@ghanagroundup

Many grew up with the notion that having a big house means you made it. But over time, we've seen many big houses lose their lustre with smaller houses gaining dominance with many new home owners.What is causing this shift? And why should you care?This episode sheds light on how much space is enough and what considerations you should make before deciding on space in your dream home! CONNECT WITH US:Website: https://ghanagroundup.comLinkedIn: https://linkedin.com/company/ghanagroundupInstagram: https://instagram.com/ghanagroundupFacebook: https://facebook.com/ghanagroundupX: https://x.com/ghanagroundupTiktok: https://tiktok.com/@ghanagroundup

If you've wondered about how people make money in real estate, you should watch this video. It's not just about buying properties - there are strategies that translate real estate into wealth and this video goes in-depth about them.Note that not everyone who owns real estate will become wealthy. So what makes the difference? Watch to find out.CONNECT WITH US:Website: https://ghanagroundup.comLinkedIn: https://linkedin.com/company/ghanagroundupInstagram: https://instagram.com/ghanagroundupFacebook: https://facebook.com/ghanagroundupX: https://x.com/ghanagroundupTiktok: https://tiktok.com/@ghanagroundup

Real estate in Ghana can feel intimidating. The prices sound high, the process looks complicated, and many people believe it’s only for the wealthy or the diaspora.But here’s the truth: you don’t need millions to get started. The earlier you begin, the more time you have to benefit from appreciation, cash flow, and the long-term wealth-building power of property.In this episode of Ghana Ground Up, we break it down in simple, practical steps.If you’ve been waiting for the “perfect time” to start, this episode is for you. 👉 Don’t forget to like, share, and subscribe for more grounded insights into Ghana’s real estate market.CONNECT WITH US:Website: https://ghanagroundup.comLinkedIn: https://linkedin.com/company/ghanagroundupInstagram: https://instagram.com/ghanagroundupFacebook: https://facebook.com/ghanagroundupX: https://x.com/ghanagroundupTiktok: https://tiktok.com/@ghanagroundup

In Ghana’s rental market, more tenants are cutting out agents to avoid paying commissions.It sounds like a quick win but it’s creating mistrust, unfair losses, and chaos in the real estate industry.In this episode of Ghana Ground Up, we break it all down:✅ Why tenants go behind their agents✅ The impact on agents, landlords, and the entire market✅ What tenants get wrong about agent commissions✅ The other side - why some tenants feel agents don’t deliver value✅ Solutions that could fix the commission warIf you’ve ever rented in Ghana or worked as an agent, you’ve probably seen or experienced this issue. Let’s talk about what’s really happening and how to build a fairer, more professional system.👉 Share your experience in the comments - have you ever been cut out, or have you cut out an agent yourself?📌 Don’t forget to LIKE, SUBSCRIBE, and turn on notifications for more grounded conversations on Ghana’s real estate.CONNECT WITH US:Website: https://ghanagroundup.comLinkedIn: https://linkedin.com/company/ghanagroundupInstagram: https://instagram.com/ghanagroundupFacebook: https://facebook.com/ghanagroundupX: https://x.com/ghanagroundupTiktok: https://tiktok.com/@ghanagroundup

Off-plan property is one of the hottest trends in Ghana’s real estate market. Developers love it because it funds their projects. Buyers love it because it promises lower prices and flexible payments.But is buying off-plan really worth it? Or is it a risky gamble?In this episode of Ghana Ground Up, we break it all down:✅ The pros and cons of buying off-plan in Ghana✅ What first-time buyers should know before committing✅ The risks and red flags every investor must watch out for✅ Why promised returns often don’t match reality✅ How conflict resolution really works when projects go wrongWhether you’re a first-time buyer or an investor in Ghana’s property market, this episode gives you the facts you need to make smarter decisions.📌 If you found value in this episode, LIKE the video, COMMENT with your experience, and SUBSCRIBE for more grounded insights into Ghana’s real estate market.CONNECT WITH US:Website: ghanagroundup.comLinkedIn: linkedin.com/company/ghanagroundupInstagram: instagram.com/ghanagroundupFacebook: facebook.com/ghanagroundupX: x.com/ghanagroundupTiktok: tiktok.com/@ghanagroundup

For many Ghanaians in the diaspora, owning property back home isn’t just an investment — it’s a dream. But between glossy brochures, promises of “guaranteed 10% ROI”, and the realities on the ground, how do you know what’s real and what’s just marketing?In this episode of Ghana Ground Up, we dive deep into:✅ Why developers target the diaspora with “dream” projects✅ The real numbers behind ROI, occupancy rates, and service charges✅ Common risks: scams, overpriced projects, and hidden costs✅ The 5-Step Toolkit every diaspora investor must use before buying✅ How to find trustworthy contacts and avoid costly mistakesWhether you’re abroad and thinking about buying your first apartment in Ghana, or you’ve already invested and want to protect your returns, this episode gives you the facts to make smarter decisions.📌 Don’t just chase the dream. Do your homework, run the numbers, and invest wisely.👉 If you found this episode useful, LIKE the video, COMMENT with your experience, and SUBSCRIBE for more grounded insights into Ghana’s real estate market.CONNECT WITH US:Website: ghanagroundup.comLinkedIn: linkedin.com/company/ghanagroundupInstagram: instagram.com/ghanagroundupFacebook: facebook.com/ghanagroundupX: x.com/ghanagroundupTiktok: tiktok.com/@ghanagroundup

We hear many property developers and marketers pushing the notion that real estate is a profitable investment and you could earn very decent returns on your investment.In this episode, we look at the realities on the ground to confirm if what we're being told is truth or just a marketing gimmick.Like. Share. Subscribe.CONNECT WITH US:Website: ghanagroundup.comLinkedIn: linkedin.com/company/ghanagroundupInstagram: instagram.com/ghanagroundupFacebook: facebook.com/ghanagroundupX: x.com/ghanagroundupTiktok: tiktok.com/@ghanagroundup

Who really pays the real estate agent’s commission in Ghana - the buyer or the seller? 🤔In this episode, we break down the mystery behind agent commissions in Ghana’s property market. Many buyers are confused about whether they should be footing the bill, while sellers often pass it on without much explanation. We’ll cover:✅ How real estate commissions actually work in Ghana✅ The difference between buyer’s and seller’s agents✅ Common misconceptions and hidden costs✅ What you should negotiate before closing a dealWhether you’re a homebuyer, investor, or just curious about how commissions affect property prices, this episode will give you clarity and help you make smarter decisions.📌 Don’t forget to LIKE, COMMENT, and SUBSCRIBE for more deep dives into Ghana’s real estate market!CONNECT WITH US:Website: ghanagroundup.comLinkedIn: linkedin.com/company/ghanagroundupInstagram: instagram.com/ghanagroundupFacebook: facebook.com/ghanagroundupX: x.com/ghanagroundupTiktok: tiktok.com/@ghanagroundup

We started the Ghana Ground Up podcast for these reasons...

You’ve paid for your dream home in Ghana… but what happens when the project stalls or never gets completed? In this episode of Ghana Ground Up, we unpack the reality of failed real estate projects in Ghana - why they happen, the devastating impact they have on buyers and communities, and, most importantly, how to protect yourself.If you’re a home buyer, investor, developer, or agent, this episode is a must-watch. Don’t let your dream home turn into your worst nightmare.Subscribe for more expert Ghana real estate advice, and share this episode with anyone planning to buy or build.CONNECT WITH US:Website: ghanagroundup.comLinkedIn: linkedin.com/company/ghanagroundupInstagram: instagram.com/ghanagroundupFacebook: facebook.com/ghanagroundupX: x.com/ghanagroundupTikTok: tiktok.com/@ghanagroundup

Buying property in Ghana? The listed price is just the beginning. In this episode, we break down one of the most misunderstood costs in Ghana’s property market - the buyer’s agent fee.We’ll unpack how much you can expect to pay, the services included, and the difference between a buyer’s agent and a seller’s agent. You’ll hear real-world examples, negotiation tips, and common pitfalls to avoid.Whether you’re buying your first home or investing in high-end real estate, this guide will help you understand the value a good agent brings - and how to make sure you get your money’s worth.CONNECT WITH US:Website: ghanagroundup.comLinkedIn: linkedin.com/company/ghanagroundupInstagram: instagram.com/ghanagroundupFacebook: facebook.com/ghanagroundupX: x.com/ghanagroundupTiktok: tiktok.com/@ghanagroundup

Ghana is booming with construction. Skies filled with cranes, neighbourhoods filled with new apartment blocks, gated estates, and luxury towers. But here’s the real question: Are we building homes that people can truly live in… or just lifeless concrete shells?In this episode, we explore what makes a house a home - from walkability, green spaces, and community-centered design, to amenities and long-term livability. We also challenge the status quo: Is enough attention being paid to planning, comfort, and sustainability?If you're thinking of buying, developing, or just curious about where Ghana’s real estate is headed - this episode will open your eyes.🔔 Subscribe for more grounded, honest, and practical conversations about Ghana’s real estate market.#GhanaRealEstate #AffordableHousing #UrbanDevelopment #SustainableLiving #GhanaHomes #GhanaGroundUpCONNECT WITH US:Website: ghanagroundup.comLinkedIn: linkedin.com/company/ghanagroundupInstagram: instagram.com/ghanagroundupFacebook: facebook.com/ghanagroundupX: x.com/ghanagroundupTiktok: tiktok.com/@ghanagroundup

Thinking of buying land or property in Ghana? Before you send that deposit or sign that agreement, there's one word you must understand: ESCROW.In this episode of Ghana Ground Up, we break down exactly what Escrow is, how it works in real estate transactions, and why it could be the one thing that saves you from losing your money — or your mind.You’ll learn:✅ What escrow means in simple terms✅ How it protects both buyers and sellers✅ How things go wrong without escrow✅ Who can legally provide escrow services in Ghana✅ What it costs and why it’s worth every pesewa✅ Tips to structure your escrow deal the smart wayWhether you're buying a $500,000 home in East Legon or a GHS 100,000 plot in Kasoa, Escrow matters.🎧 Watch the episode now and protect your biggest investment the right way.CONNECT WITH US:Website: ghanagroundup.comLinkedIn: linkedin.com/company/ghanagroundupInstagram: instagram.com/ghanagroundupFacebook: facebook.com/ghanagroundupX: x.com/ghanagroundupTiktok: tiktok.com/@ghanagroundup

Think affordable housing just means cheap housing? This episode reveals why you might be wrong and what truly makes housing affordable in Ghana.What you'll learn:* Why that "cheap" house outside Accra might cost you more* Hidden costs that add up to your housing budget annually* The 30% rule for housing affordability* How to calculate the true cost of housing* Quality vs price: long-term financial impact, etc.Perfect for first-time buyers, renters, and anyone looking to make smarter housing decisions in Ghana.🔔 Subscribe for more Ghana real estate insights👍 Like if this changed how you think about affordable housing#affordablehousing #GhanaRealEstate #PropertyBuying #AccraHousing #RealEstatePodcast #realestate #ghana #homebuyer #realestateghana #ghanagroundup #ghananews #accra #ghanaentertainment CONNECT WITH US:Website: ghanagroundup.comLinkedIn: linkedin.com/company/ghanagroundupInstagram: instagram.com/ghanagroundupFacebook: facebook.com/ghanagroundupX: x.com/ghanagroundupTiktok: tiktok.com/@ghanagroundup

Making the decision to buy property in Ghana can be overwhelming — especially when you're stuck between choosing a sleek modern apartment or going all in on a traditional house with land. So… which one actually makes more sense?In this episode, we break down the real pros, cons, hidden costs, lifestyle differences, and long-term realities of owning an apartment vs. a house — all with the Ghanaian context in mind.Whether you're a first-time buyer, an investor, or a diasporan ready to come home, this episode will help you make a smarter, more informed decision.CONNECT WITH US:Website: ghanagroundup.comLinkedIn: linkedin.com/company/ghanagroundupInstagram: instagram.com/ghanagroundupFacebook: facebook.com/ghanagroundupX: x.com/ghanagroundupTiktok: tiktok.com/@ghanagroundup

This episode serves 5 more myths that have held strong over time regarding the Real Estate Industry in Ghana. Over time, many notions and beliefs have been formed about the Real Estate sector and market in Ghana. Some hold some truth but others are basically frustrations baked into myths that many believe in.This episode demystifies what's true and what's not. Maybe you've believed in some of these too. Watch the full episode to find out what's true and what's not.CONNECT WITH US:Website: ghanagroundup.comLinkedIn: linkedin.com/company/ghanagroundupInstagram: instagram.com/ghanagroundupFacebook: facebook.com/ghanagroundupX: x.com/ghanagroundupTiktok: tiktok.com/@ghanagroundup

Over time, many notions and beliefs have been formed about the Real Estate sector and market in Ghana. Some hold some truth but others are basically frustrations baked into myths that many believe in.This episode demystifies what's true and what's not. Maybe you've believed in some of these too. Watch the full episode to find out what's true and what's not.CONNECT WITH US:Website: ghanagroundup.comLinkedIn: linkedin.com/company/ghanagroundupInstagram: instagram.com/ghanagroundupFacebook: facebook.com/ghanagroundupX: x.com/ghanagroundupTiktok: tiktok.com/@ghanagroundup