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Getting to the Point
bigsmall.works
31 episodes
3 months ago
The podcast where marketing leaders get straight to the insights you need. Each episode explores an essential topic for today’s CMO - getting to the heart of what matters and what you need to stay ahead.

Hosted on Acast. See acast.com/privacy for more information.

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Marketing
Business,
Management
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All content for Getting to the Point is the property of bigsmall.works and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
The podcast where marketing leaders get straight to the insights you need. Each episode explores an essential topic for today’s CMO - getting to the heart of what matters and what you need to stay ahead.

Hosted on Acast. See acast.com/privacy for more information.

Show more...
Marketing
Business,
Management
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With Jo Fox, on the streaming wars. Who's winning and what's the future for TV?
Getting to the Point
38 minutes 7 seconds
1 year ago
With Jo Fox, on the streaming wars. Who's winning and what's the future for TV?

In this episode, Jo Fox provides the insights as we explore the streaming wars. Who's winning? What are the latest trends in the sector? And where are we headed?

Netflix, Amazon Prime, Disney+, Max, Paramount+, Hulu, Peacock, ESPN+, Apple TV, AMC+, YouTube, Tubi, Pluto... With so many players launching so many brands, the future of TV has never been more exciting - or uncertain. Jo has has been right at the heart of this battle in recent years, as the former SVP, Consumer & Content Marketing, for NBCU, former Director of Marketing for NOW TV and former Director of Content Marketing for Sky. With experience of launching Peacock into the US market and driving growth for NOW TV and Sky in the UK, Jo shares some top insights on this dynamic sector as well as revealing her passion for paleontology.



Hosted on Acast. See acast.com/privacy for more information.

Getting to the Point
The podcast where marketing leaders get straight to the insights you need. Each episode explores an essential topic for today’s CMO - getting to the heart of what matters and what you need to stay ahead.

Hosted on Acast. See acast.com/privacy for more information.