Most studio owners decide to open their fitness and wellness businesses because they want to help people and add more meaning into their lives.
Their heart is in the right place, but scaling a profitable business that feels incredible to own and run is trickier than ever before. So where they get stuck is no one has ever shown them how to run a wildly successful business, without the overwhelm and chaos.
Plus, they’re doing it all alone.
Until now.
Welcome to The Geronimo Unfiltered Podcast for ambitious boutique studio owners who are allergic to average and know they’re capable of more. They’re just missing the HOW.
I’m your host Doza, CEO and Founder of The Geronimo Academy... And together with my crew and my community of owners and managers who are the doers and the implementers, we are on a mission to pioneer a better way to own and operate a health and fitness business, while building a life you love, not hate.
So, if you’re ready to push your boundaries, level up your money, meaning and impact & stop doing it all alone… then you’re in the right place ...
This is going to be raw and unfiltered, zero bullshit.
So take a deep breath, strap yourself in, and let’s get started.
All content for Geronimo Unfiltered is the property of TBC Studios and is served directly from their servers
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Most studio owners decide to open their fitness and wellness businesses because they want to help people and add more meaning into their lives.
Their heart is in the right place, but scaling a profitable business that feels incredible to own and run is trickier than ever before. So where they get stuck is no one has ever shown them how to run a wildly successful business, without the overwhelm and chaos.
Plus, they’re doing it all alone.
Until now.
Welcome to The Geronimo Unfiltered Podcast for ambitious boutique studio owners who are allergic to average and know they’re capable of more. They’re just missing the HOW.
I’m your host Doza, CEO and Founder of The Geronimo Academy... And together with my crew and my community of owners and managers who are the doers and the implementers, we are on a mission to pioneer a better way to own and operate a health and fitness business, while building a life you love, not hate.
So, if you’re ready to push your boundaries, level up your money, meaning and impact & stop doing it all alone… then you’re in the right place ...
This is going to be raw and unfiltered, zero bullshit.
So take a deep breath, strap yourself in, and let’s get started.
The 5-Phase Formula to Launch Your Studio at a Profit (and Avoid a Total Flop)
Geronimo Unfiltered
46 minutes
3 months ago
The 5-Phase Formula to Launch Your Studio at a Profit (and Avoid a Total Flop)
Thinking about opening your first studio, or your next one? Before you spend another cent on fit-outs, reformers or a fancy sign, you need to hear this.
Because the hard truth is: you only get one shot at a profitable open. And most studio owners blow it.
In this episode, we’re exposing the biggest mistakes studio owners make when launching, and the exact formula to make sure you don’t end up 657 sleepless nights deep, still trying to break even.
Here’s what we’re covering:
-Why most ‘done-for-you’ agencies actually cost you more in the long run
-The top 5 mistakes that lead to studio launches flopping (including the one almost nobody talks about)
-The critical difference between trials and true members, and how to avoid a mass exodus
-How one Pilates studio sold 100 memberships before spending a cent on ads
-The 5-phase pre-sale strategy that guarantees you open at a profit
-What to do after opening day to maintain momentum (and avoid the post-launch slump)
-The one number you need to be obsessed with from day one
… and loads more
Chapters:
⏳ [00:00] Studio Launch Horror Stories—and Why They Keep Happening
⏳ [06:00] The Real Cost of Opening Without a Plan
⏳ [13:00] Why You Only Get One Shot at a Profitable Open
⏳ [18:30] The Biggest Launch Mistakes Studio Owners Make
⏳ [26:00] The 5 Phases of a Profitable Studio Launch
⏳ [34:00] How to Sell Out Tier 1 (Without Spending on Ads)
⏳ [38:00] Selling Out Tier 2 and Tier 3 Like a Pro
⏳ [43:00] Grand Opening Week: The Hidden Goldmine
⏳ [44:30] The Two Things That Will Still Derail Your Launch (Even With a Plan)
⏳ [45:45] Final Word: Avoid the Flop. Open at a Profit
Don’t forget to like, subscribe, and comment below with your biggest takeaway. We read them all.
Want to SCALE your business and generate more LEADS? Go Here: https://bit.ly/p-free3step
Want to LEARN proven systems to grow your business without burnout? Go here: https://bit.ly/3IB9MaZ
Connect with us:
My website: https://thegeronimoacademy.com
IG Geronimo: https://www.instagram.com/thegeronimoacademy
IG Hey.Doza: https://www.instagram.com/hey.doza
LinkedIn: https://au.linkedin.com/in/andrewhandosa
Geronimo Unfiltered
Most studio owners decide to open their fitness and wellness businesses because they want to help people and add more meaning into their lives.
Their heart is in the right place, but scaling a profitable business that feels incredible to own and run is trickier than ever before. So where they get stuck is no one has ever shown them how to run a wildly successful business, without the overwhelm and chaos.
Plus, they’re doing it all alone.
Until now.
Welcome to The Geronimo Unfiltered Podcast for ambitious boutique studio owners who are allergic to average and know they’re capable of more. They’re just missing the HOW.
I’m your host Doza, CEO and Founder of The Geronimo Academy... And together with my crew and my community of owners and managers who are the doers and the implementers, we are on a mission to pioneer a better way to own and operate a health and fitness business, while building a life you love, not hate.
So, if you’re ready to push your boundaries, level up your money, meaning and impact & stop doing it all alone… then you’re in the right place ...
This is going to be raw and unfiltered, zero bullshit.
So take a deep breath, strap yourself in, and let’s get started.
