Buyers use psychological pressure to push for discounts, but what if you could turn the tables? In this episode, we break down: ✅ How to prepare for negotiations (ZOPA, BATNA & pricing strategy) ✅ The most common pressure tactics buyers use—and why they work ✅ A simple, neuroscience-backed playbook to stay in control & protect your margins ✅ Proven counter-strategies to push back confidently without losing the deal Whether you're in B2B Tech or Pharma Sales, this episode will help ...
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Buyers use psychological pressure to push for discounts, but what if you could turn the tables? In this episode, we break down: ✅ How to prepare for negotiations (ZOPA, BATNA & pricing strategy) ✅ The most common pressure tactics buyers use—and why they work ✅ A simple, neuroscience-backed playbook to stay in control & protect your margins ✅ Proven counter-strategies to push back confidently without losing the deal Whether you're in B2B Tech or Pharma Sales, this episode will help ...
Earlier or later, every organization will have to undergo a transition or change in order to remain competitive or simply grow. Whether onboarding new employees, creating a department or merging teams, these changes can have a great influence on the development of your business. Join our Podcast to learn why managing change is so important and understand the results of an excellent leadership management style.
Gain The Lead
Buyers use psychological pressure to push for discounts, but what if you could turn the tables? In this episode, we break down: ✅ How to prepare for negotiations (ZOPA, BATNA & pricing strategy) ✅ The most common pressure tactics buyers use—and why they work ✅ A simple, neuroscience-backed playbook to stay in control & protect your margins ✅ Proven counter-strategies to push back confidently without losing the deal Whether you're in B2B Tech or Pharma Sales, this episode will help ...
