Interview with Professor Russell James (USA) - Professor of Charitable Financial Planning at Texas Tech University.

Professor Russell James spent over 25 years as a planned giving fundraiser, an estate planning attorney in private practice, a major gifts fundraiser, and now as a university professor at Texas Tech University researching charitable giving and fundraising.

Sections included in this episode:

Section 1: Russell’s first fundraising opportunity and the key lessons learnt

Section 2: Improving your Bequest Fundraising programs

Section 3: Being successful with Major Gifts Fundraising

Section 4: The significance of Job Titles in Fundraising

Section 5: Russell's final advice to inspire and fulfil fundraisers and nonprofits