Sondra Pern, Co-founder of Lake Life Caesar Co. sits down to explore how a beloved family recipe transformed into one of Western Canada’s fastest-growing Caesar mix brands. Sondra shares the unfiltered truth about entrepreneurship—from late-night bottling sessions and navigating food regulations to mastering public speaking and growing a social media community that actually buys. She credits much of her success to authentic relationships, pitch competitions, and support from places like the Saskatchewan Food Centre, which helped her scale from home production to commercial manufacturing. Whether you’re launching your first product or managing a growing food brand, this episode is packed with relatable insights and hard-earned wisdom.