Sondra Pern, Co-founder of Lake Life Caesar Co. sits down to explore how a beloved family recipe transformed into one of Western Canada’s fastest-growing Caesar mix brands. Sondra shares the unfiltered truth about entrepreneurship—from late-night bottling sessions and navigating food regulations to mastering public speaking and growing a social media community that actually buys. She credits much of her success to authentic relationships, pitch competitions, and support from places like the Saskatchewan Food Centre, which helped her scale from home production to commercial manufacturing. Whether you’re launching your first product or managing a growing food brand, this episode is packed with relatable insights and hard-earned wisdom.

In this episode of Friends of FEADies, we sit down with Domenique Mastronardi, COO and partner at Beck’s Broth, to talk about the real work behind building a million-dollar food brand in Canada. From bone broth–based coffee and hot chocolate to scaling production and navigating the challenges of retail growth, Domenique shares what it takes to bring bold ideas to life in the food industry. If you’ve ever wondered what it really looks like to grow a food brand from startup to seven figures, this conversation is packed with insights, honesty, and inspiration.

In this episode of Friends of FEADies, we sit down with Gurkash Jasol, a franchisee of Opa of Greece, to get the real story behind running a franchise. Gurkash opens up about how he chose the right brand, what it really takes to make the numbers work, and the lessons he’s learned about due diligence along the way. He shares his personal journey—the wins, the challenges, and what it’s like to navigate the fast-food industry during uncertain times. Whether you’re exploring franchising or just curious about what goes on behind the scenes, this conversation is packed with honest insights and practical advice you won’t want to miss.

Host Lindsay Toth dives into the dynamic intersection of technology, pricing, and entrepreneurship with Melanie Morrison, founder and CEO of Better Cart Analytics. Discover how Melanie's Saskatchewan-based company is revolutionizing the food industry by using AI and machine learning to provide real-time price analytics, empowering smaller players to compete with industry giants. From her journey from academia to tech entrepreneurship, Melanie shares insights on the challenges and opportunities in transforming pricing strategies for grocers, CPG brands, and food processors. Tune in to explore how Better Cart is leveling the playing field and driving innovation in the agri-food sector. This is the episode for everyone with a food business to learn more about tools available for their business!

In this episode of Friends of FEADies, we sit down with Azrah Manji-Savin, co-founder of Syzl and Volli AI, to explore the intersection of food, tech, and purpose-driven entrepreneurship. Azrah shares how she’s building tools that support underrepresented food founders—both by helping them access commercial kitchens and by simplifying daily decision-making through customized AI. We chat about productivity hacks, food trends (hello chili oil, goodbye dill pickle soda), and the importance of staying grounded through community and culture. Azrah also opens up about the power of having a complementary co-founder, why leadership means embracing vulnerability, and how comfort food connects us to home. Food Entrepreneurs, restaurant owners, and CPG Founders this one is for you!

In this episode of Friends of FEADies, Lindsay Toth sits down with Chef Jenni Lessard, a passionate advocate for Indigenous cuisine and sustainable food practices. From her early days cooking in rural Saskatchewan to becoming a nationally recognized chef and consultant, Jenni shares her journey through the culinary world. We dive into her experiences working across the province, her role in celebrating and preserving Métis food traditions, and how she’s shaping the future of Indigenous cuisine in Canada.

In this inspiring episode, we sit down with Valerie and Ira, the dynamic duo behind the Prairie Pantry in Stoughton, Saskatchewan. What started as a simple idea during the pandemic has blossomed into a thriving community hub featuring a café, laundromat, car wash, and a commitment to fresh, locally sourced food. Valerie and Ira share their journey of creating a space that not only serves the community but also reconnects people to the land and the traditions of rural Saskatchewan. From overcoming challenges to celebrating successes, they discuss the importance of passion, trust, and innovation in building a business that truly makes a difference. Tune in to hear how they’re redefining rural entrepreneurship and bringing people together, one homemade pie at a time.

In this episode of Friends of FEADies, we chat with Ashlyn Newlove, a nutrition coach and food entrepreneur who grew up on a small farm in Saskatchewan and now calls Vancouver Island home. Ashlyn shares her passion for health and wellness, which has driven her to create a high-fibre, 25-calorie powdered coffee creamer designed for fitness-conscious Canadians. Currently in development, this innovative product represents Ashlyn’s exciting transition into the world of consumer-packaged goods while she continues to inspire her clients as a nutrition coach. We delve into her journey, her vision for the creamer, and how she’s balancing coaching with entrepreneurship.

In this episode of Friends of FEADies, we sit down with Teri-Lynn Friesen, co-owner of Fête, the beloved downtown spot for ice cream in Winnipeg MB, coffee, and sweet treats. A passionate entrepreneur, Teri-Lynn shares her journey from artist to business owner. She has grown Fête, positioning it as one of the city’s top scoop shops and a staple in local restaurants, cafes, and grocers. Teri-Lynn opens up about the lessons learned from building businesses, her passion for female entrepreneurship, and the art of creating cultural experiences downtown. Tune in to discover the sweet side of entrepreneurship and why, for Teri-Lynn, it all comes back to a love of ice cream. Listen now and get inspired by Teri-Lynn’s story of creativity, resilience, and community!

In this episode of the Friends of FEADies Podcast, we sit down with Barb Stefanyshyn-Coté, co-founder and CEO of Black Fox Farm and Distillery. Barb shares her incredible journey of turning a passion for Saskatchewan’s terroir into a globally recognized brand known for its award-winning gins and whiskies.   Black Fox spirits have earned a reputation around the world, from Canada to the UK, Europe, China, and even Dubai. We discuss the art of crafting ultra-premium spirits, the importance of terroir in their unique flavors, and how the distillery has grown into a beloved destination for visitors from all over.   Interested in becoming a food entrepreneur? We've got a ton of resources available for you at fead.ca!  

In this episode of Friends of FEADies, we sit down with Tess Butler, a new business owner in her first year running Mama’s Signature Spudnuts. Tess shares her inspiring journey of turning a beloved holiday tradition into a full-fledged business. From the immediate market success of her potato-based spudnuts to navigating the early challenges of entrepreneurship, Tess offers a candid look at what it takes to bring a family recipe to market. Tune in to hear how she’s building a brand from scratch and learn her tips for other budding food entrepreneurs! 🍩

Join us as we sit down with three incredible Indigenous entrepreneurs: Destiny Millar, Ally Hrchabeck, and Rachel Smith. They share their unique journeys into the agri-food and food manufacturing space, the role of food in their healing, and how they've navigated the industry while keeping their cultural roots alive. Whether you're an entrepreneur or simply passionate about food, this conversation offers inspiration, wisdom, and heartfelt stories of resilience and growth. Sit back, listen in, and enjoy! #IndigenousEntrepreneurs #AgriFood #FoodIndustry #FEAD

In this episode, Lindsay Toth sits down with Dani Genest, the inspiring owner of Skip A Beet, a mail delivery service that provides fresh and frozen provisions, and Prairie Market, a walk-in store in Saskatoon specializing in locally produced, sustainable, and ethical food products. Dani shares her journey from her grandmother's cafe to her own culinary career, and how community, collaboration, and sustainability are at the heart of her business. Learn how Prairie Market supports local farmers and producers, while also uplifting women, people of color, and queer individuals in the food industry. Tune in to discover how Dani is making a positive impact in the agri-food development sector and beyond!

In this episode, we have a special guest, Jenn Sharp, a multi-talented author, journalist, and host of the documentary series "Flat Out Food" on City TV Saskatchewan. Jenn shares her inspiring journey from growing up on a multi-generational grain farm in rural Saskatchewan to becoming a prominent advocate for sustainable agriculture and local food systems. Join us as Jenn talks about her deep-rooted connection to the land and how it has influenced her work and life. She shares the story behind her book, "Flat Out Delicious," and how it led to the creation of the "Flat Out Food" documentary series. Jenn's passion for regenerative farming practices, local food artisans, and mindful eating shines through as she discusses the transformative power of understanding where our food comes from and how it’s produced.

In this episode of the Friends of FEADies Podcast, host Lindsay Toth sits down with Domenique, the dynamic COO and partner at Beck's Broth, a company known for its innovative bone broth-based coffee and hot chocolate. Domenique shares her unique journey from being a food engineering student to a successful entrepreneur and now COO. She dives into the challenges and triumphs of her career, including starting her own business, transitioning into a partnership with Beck's Broth, and the unexpected benefits of trusting her gut instincts. Listeners will gain insights into the intricacies of scaling a food business from farmers markets to larger operations, the importance of gut health, and how Beck's Broth is making waves with its unique product offerings. Domenique also discusses the exciting and nerve-wracking process of preparing for Dragon's Den, offering a behind-the-scenes look at what it takes to prepare a pitch to investors and a shot to be on national television. Join us for an inspiring conversation about resilience, innovation, and the power of collaboration in the food industry.

Dalia Kohen is the visionary behind WildFolk. Dalia shares the journey of bringing her non-alcoholic cocktails from concept to reality, navigating challenges and celebrating successes along the way. Discover how Dalia's background in the restaurant industry influenced her approach to crafting botanical beverages, finding inspiration in collaborative spirit and innovative design. Look ahead to future product launches and the vision behind WildFolk's spirit-free drinks, designed to foster inclusivity and connection in social settings. Tune in to this episode to uncover the artistry and passion driving the creation of WildFolk's botanical beverages, and discover how Dalia is redefining the cocktail experience for a new generation of consumers.

Join us for an inspiring conversation with Laurie Rowe, creator behind Jordan Ridge Sauces, nestled in the picturesque town of Black Diamond, Alberta, at the foothills of the Rocky Mountains. Laurie shares her journey as an entrepreneur, drawing from a rich family history of independent women and entrepreneurs. Discover the heartwarming story behind Laurie's maple campfire sauce, a generational recipe passed down through the years. Navigate through the challenges Laurie faced, from navigating the complexities of co-packing to ensuring meticulous attention to detail in every jar. Learn valuable lessons on due diligence and the importance of trusting your instincts when it comes to building a successful business in the food industry. Tune in to the Friends of FEADies Podcast to glean insights from Laurie's journey and be inspired to embark on your own entrepreneurial endeavors in the agri-food sector! 🌱

Join us for an inspiring conversation with Jennifer Kohut, the visionary founder behind Jenny's Delectables, a gourmet stuffed potato sensation that has taken Western Canada by storm. In this episode, Jennifer shares her remarkable journey, starting from humble beginnings in farmers markets to becoming a household name in over 600 stores. Discover how Jennifer's unwavering commitment to quality and innovation propelled her from selling out markets within hours to catching the attention of major grocery chains like Co-op and Sobeys. Learn the secrets behind her success, including the pivotal role of sampling in winning over customers' hearts and taste buds. But success doesn't come without its challenges. Jennifer opens up about the hurdles she faced in scaling her business, from navigating supply chain shortages to balancing personal and professional life. Through it all, her resilience and dedication to her vision shine through, offering invaluable insights for aspiring entrepreneurs. Whether you're a food enthusiast, a budding business owner, or simply love a good success story, this episode is sure to leave you hungry for more.

In this episode of the Friends of FEADies podcast, Kendra Wack sits down with Lindsay Toth, the Member and Marketing Coordinator at FEAD. Lindsay brings a wealth of experience from her background in the agri-food sector, particularly in marketing and branding. With a career spanning iconic companies in Saskatchewan and various entrepreneurial incubators, Lindsay shares her career journey. From her pivotal role in rebranding Great Western Brewing's Original 16 beer to launching the rebrand for Sask Startup Institute, Lindsay's expertise shines through as she discusses the intricacies of executing a successful brand transition. Drawing from her experience at Three Farmers and beyond, Lindsay emphasizes the importance of a structured approach to marketing, highlighting the significance of consistency without overwhelming oneself. Throughout the episode, Lindsay offers insights into the nuances of brand management and marketing strategies, providing actionable advice for entrepreneurs looking to establish and grow their brands effectively.

Prairie Grazer isn't just a business; it's a culinary adventure that unites people through the delightful art of grazing. When the world grappled with the challenges of the Covid-19 pandemic, Cristie Zyla and Meghan Hawkins showcased the true essence of entrepreneurship. Instead of shutting their doors, they embraced the art of the pivot, resulting in a remarkable surge in sales and growth that caught the attention of many. In this episode, we delve into their journey, exploring how they not only built a successful business but emerged as champions for their local community. Discover how Prairie Grazer highlights the talents of other local businesses and embodies a heart for giving back—a true testament to community-driven entrepreneurship.   You can find the Prairie Grazer on Instagram.