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Founders Unplugged is a web series capturing long-form conversations with founders, entrepreneurs and investors from all over the world.
How to Build Sales Systems That Actually Work w/ Alper Yurder - Part One
Founders Unplugged
56 minutes 24 seconds
4 months ago
How to Build Sales Systems That Actually Work w/ Alper Yurder - Part One
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How to Build Sales Systems That Actually Work w/ Alper Yurder β Part One
What makes a sales system actually work for startups?
In this episode, Greg McCallum sits down with Alper Yurder, co-founder of Flowland and go-to-market advisor, to unpack the mindset and mechanics behind successful early-stage sales. From the power of messaging to the common mistakes founders make in their first sales hires, Alper shares real, tactical advice from helping 100+ startups grow.
π§ In this episode:
The traits great salespeople and great founders share
How to handle rejection and build resilience in sales
Why founders must sell before building a sales team
Outbound vs inbound: how they should work together
What most startups misunderstand about bootstrapping vs funding
The key role of feedback in both product and sales
How to turn weekly learnings into a repeatable sales playbook
Whether you're still founder-led or building your first team, this episode is packed with insights that will change how you approach growth.