Marcus Collins is a marketer, cultural translator, professor, and an author.
His first book, For the Culture: The power behind what we buy, what we do, and who we want to be is now available for purchase. I strongly recommend it!
In this episode, Marcus and I discuss:
The definition of “culture”; The difference between “fast” and “slow” culture; Is our culture good? Cultural Icons: Michael Jackson, Beyonce, et al; “Go Woke, Go Broke”--Is it true?; Multiculturalism; The University of Michigan; Business School; Songwriting; Fashion; Corporations espousing politics; Nike; The basic tenets of good advertising; Using social media to promote a brand…
And much more!
Links to Marcus’ book and sites:
Personal Site:
https://marctothec.com/info
University of Michigan:
https://michiganross.umich.edu/faculty-research/faculty/marcus-collins
LinkedIn: https://www.linkedin.com/in/marctothec/
Instagram: https://www.instagram.com/marctothec/?hl=en
X: @marctothec
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My links:
Check out my Instagram page for shorts from this and prior episodes: @danielethanfinneran https://www.instagram.com/danielethanfinneran/
X: @DanielEFinneran
Website: finneranswake.com
Email me at finneranswake@gmail.com
My sister project, PNEUMA, on which I put out sleep stories, meditations, mindfulness content: Youtube @pneumabydanielfinneran
Pneumameditations.com
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