"We’ve done over $2 million in equipment sales in 12 months—all from social media." This episode dives deep into how social media transformed from a simple storytelling tool into a revenue powerhouse. We break down how sharing the right story—starting with a failed TV show—became the foundation for launching Ferncrest, selling over $2M in equipment, and turning casual followers into committed franchisees. We also get real about the imposter syndrome that comes with constant content creation, ...
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"We’ve done over $2 million in equipment sales in 12 months—all from social media." This episode dives deep into how social media transformed from a simple storytelling tool into a revenue powerhouse. We break down how sharing the right story—starting with a failed TV show—became the foundation for launching Ferncrest, selling over $2M in equipment, and turning casual followers into committed franchisees. We also get real about the imposter syndrome that comes with constant content creation, ...
Sleeping in Offices, Sneaking Into Gyms, and the Reality of Early Entrepreneurship
Finding Brotherly Love
37 minutes
8 months ago
Sleeping in Offices, Sneaking Into Gyms, and the Reality of Early Entrepreneurship
In this episode of Finding Brotherly Love, Mike and Brian take a trip down memory lane, reliving the early days of entrepreneurship when cash was tight, and creativity was key. From sleeping in a closet at the office to sneaking into hotel gyms for showers, they share the scrappy, borderline ridiculous things they did to build their businesses. But beyond the hustle, they reflect on the deeper lessons—how struggle shapes entrepreneurs, why the hardest moments become the best memories, and wha...
Finding Brotherly Love
"We’ve done over $2 million in equipment sales in 12 months—all from social media." This episode dives deep into how social media transformed from a simple storytelling tool into a revenue powerhouse. We break down how sharing the right story—starting with a failed TV show—became the foundation for launching Ferncrest, selling over $2M in equipment, and turning casual followers into committed franchisees. We also get real about the imposter syndrome that comes with constant content creation, ...
