"We’ve done over $2 million in equipment sales in 12 months—all from social media." This episode dives deep into how social media transformed from a simple storytelling tool into a revenue powerhouse. We break down how sharing the right story—starting with a failed TV show—became the foundation for launching Ferncrest, selling over $2M in equipment, and turning casual followers into committed franchisees. We also get real about the imposter syndrome that comes with constant content creation, ...
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"We’ve done over $2 million in equipment sales in 12 months—all from social media." This episode dives deep into how social media transformed from a simple storytelling tool into a revenue powerhouse. We break down how sharing the right story—starting with a failed TV show—became the foundation for launching Ferncrest, selling over $2M in equipment, and turning casual followers into committed franchisees. We also get real about the imposter syndrome that comes with constant content creation, ...
From 300K Followers to $1M in Sales: Leveraging Social Media to Sell With High-Ticket Funnels
Finding Brotherly Love
44 minutes
11 months ago
From 300K Followers to $1M in Sales: Leveraging Social Media to Sell With High-Ticket Funnels
Episode Summary In this episode, Brian shares the story behind his unique approach to e-commerce, the Dome Tent Event, and how it evolved from a simple social media post to a powerful sales funnel. Joined by his business partner, the discussion dives into the strategies that turned a niche market for glamping equipment into a multimillion-dollar opportunity, laying the groundwork for the Ferncrest franchise model. What You’ll Learn in This Episode: The origins of the Dome Tent Event and how i...
Finding Brotherly Love
"We’ve done over $2 million in equipment sales in 12 months—all from social media." This episode dives deep into how social media transformed from a simple storytelling tool into a revenue powerhouse. We break down how sharing the right story—starting with a failed TV show—became the foundation for launching Ferncrest, selling over $2M in equipment, and turning casual followers into committed franchisees. We also get real about the imposter syndrome that comes with constant content creation, ...