Beverley Simpson @bsimpsonfitness shares her journey from aspiring Broadway star to successful fitness coach and entrepreneur. She discusses the importance of loving the process over the outcome, the shift from self-focus to serving others, and the lessons learned through motherhood. Beverley emphasizes the need for coaches to recognize their inherent value and the importance of authentic communication in selling. The conversation highlights the challenges individuals face in understanding one's worth in the coaching industry. In this conversation, Beverley Simpson discusses the essential resources needed for nonprofits, the importance of finding one's authentic self, and the challenges of navigating information overload in coaching. She emphasizes the significance of trusting one's desires, becoming one's niche, and the courage required to face fears in the coaching industry. Leadership, vision, and understanding business numbers are crucial for success. The discussion also touches on the importance of refining current offers, living in an abundance mindset, and navigating cancel culture in the coaching world.