In this episode of Familias en los Negocios, we speak with Paula Marshall, third-generation CEO of Bama Companies, the global supplier behind McDonald’s iconic apple pie.

From her grandmother’s sweet potato pies during the Great Depression to becoming one of McDonald’s original suppliers, Paula shares a story of resilience, trust-based leadership, and long-term partnership without a single contract.

🔎 We talk about:

✅ Building a legacy without contracts

✅ The origin of Bama and their growth with McDonald’s

✅ Succession and the challenge of becoming the first woman CEO in the supply chain

✅ Why culture beats corporate structure

✅ Preparing the next generation with passion—not obligation

💡 A must-watch for family business leaders, successors, and advisors seeking long-term impact through values, not just strategy.

📺 Watch the full episode now on Familias en los Negocios.

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