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Evolution of Brand
Jason Cercone
172 episodes
6 months ago
As Evolution of Brand hits its 168th episode, I have made the decision to put the show on hiatus. I will be turning my attention to a new podcast known as Podcast Guesting Simplified and I invite you to subscribe, follow, and learn more about the show at podcastguestingsimplified.com EoB Mafia, it has been my absolute honor and privilege to bring you this content week in and week out. It's because of listeners like you that I stay motivated to bring the very best of my abilities to the mic. ...
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Entrepreneurship
Business,
Marketing
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All content for Evolution of Brand is the property of Jason Cercone and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
As Evolution of Brand hits its 168th episode, I have made the decision to put the show on hiatus. I will be turning my attention to a new podcast known as Podcast Guesting Simplified and I invite you to subscribe, follow, and learn more about the show at podcastguestingsimplified.com EoB Mafia, it has been my absolute honor and privilege to bring you this content week in and week out. It's because of listeners like you that I stay motivated to bring the very best of my abilities to the mic. ...
Show more...
Entrepreneurship
Business,
Marketing
Episodes (20/172)
Evolution of Brand
Farewell (For Now) to Evolution of Brand
As Evolution of Brand hits its 168th episode, I have made the decision to put the show on hiatus. I will be turning my attention to a new podcast known as Podcast Guesting Simplified and I invite you to subscribe, follow, and learn more about the show at podcastguestingsimplified.com EoB Mafia, it has been my absolute honor and privilege to bring you this content week in and week out. It's because of listeners like you that I stay motivated to bring the very best of my abilities to the mic. ...
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2 years ago
18 minutes

Evolution of Brand
Tips & Strategies For Tapping Into Your Authentic Story with Marsha Vanwynsberghe
Top 3 Takeaways From This Value-Packed Conversation: Your story will resonate with the right people at the right time. Regardless of where you are on your journey, you have an opportunity to impact someone who hasn't made it to your level yet, but is making strides to get there. Don't feel you have to reach the highest level of success before you can tell your story...because where you are at this very moment could bring game-changing guidance to someone on the same pathIf you are starting a ...
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2 years ago
33 minutes

Evolution of Brand
Here's What Happens When You Fail to Grow Your Personal Brand with Robert White
Top 3 Takeaways From This Value-Packed Conversation: Once you start getting comfortable with your communication skills on one medium (as a podcast host or guest, for example), those skills will translate to other aspects of your life, both personally and professionally. You'll be able to have deeper, more meaningful conversations with friends, family, colleagues, and clients because you put emphasis on the fundamentals of communication and connectionThe most limiting belief in the world is "I...
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2 years ago
34 minutes

Evolution of Brand
Discover the Building Blocks For Growing An Undeniable Brand with Don Tolep
Top 3 Takeaways From This Value-Packed Conversation: Regardless whether you're building your personal brand, a lifestyle brand, a corporate brand, or any other type of brand you can think of, your story will be a driving force that puts you on the map and gives the right people a reason to resonate with you. Don't be afraid to tap into your authenticity and share that story with the volume turned all the way up!Are you surrounding yourself with people who elevate you or people who bring you d...
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2 years ago
32 minutes

Evolution of Brand
"There's Never a Good Excuse to Not Get Started" with Laura Stewart
Top 3 Takeaways From This Value-Packed Conversation: One of the most important aspects of leveraging social media to build your personal brand is being in front of people on a consistent basis. They see your face every day and when they do, it keeps you front of mind when they're looking to make a buying decision in your field of expertiseYour content strategy, regardless of what it is, requires CONSISTENT EFFORT. You can't try something for a couple months and say it doesn't work. You need t...
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2 years ago
34 minutes

Evolution of Brand
This Is the Easiest Way to Build a Memorable Customer Experience with Colin Shaw
Top 3 Takeaways From This Value-Packed Conversation: There is a difference between customer service and customer experience. A customer experience is any time that a customer interacts with your brand at any point (call center, brick and mortar shop, 1:1, billboard, social media, podcasts, etc). Customer service is a part of the overall experience a customer has with your brand"There's only one thing worse than being talked about...and that's not being talked about." --- Oscar Wilde | This me...
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2 years ago
32 minutes

Evolution of Brand
The Easiest Way to Build Your Personal Brand On LinkedIn with Chellie Phillips
Top 3 Takeaways From This Value-Packed Conversation: The content can serve as a strong foundation for your personal brand and have an impact whether you're working for yourself or someone else. Showcasing passion and advanced knowledge of your expertise will attract people to you, thus giving you opportunities to grow no matter what your working structure looks likePeople are not going to pay you what you're worth. They're only going to pay you what they think you're worth. And based on the c...
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2 years ago
35 minutes

Evolution of Brand
This Advice Will Change The Game For Your Personal Brand with Angela Mulrooney
Top 3 Takeaways From This Value-Packed Conversation: Your personal brand allows you to showcase who you are, what your values are, and that you are a good person. It goes further than just having a service to offer. It allows people to dig deeper into you to get a true feel of the human side, thus allowing trust to growThe lines between personal brand and business brand have been blurred in today's digital landscape. Sometimes professionals take things too far, to a point where their content ...
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2 years ago
30 minutes

Evolution of Brand
The Best Marketing Strategy For Small Business Brands with Brooke Chapman
Top 3 Takeaways From This Value-Packed Conversation: So many resources get wasted when you don't implement and execute an effective marketing strategy for your brand, the most prevalent of those resources being time. If you get wrapped up in FOMO and feel you need to build a presence at every corner of the digital space in spite of your bandwidth, your attention gets divided you end up costing yourself opportunities Your strategy serves as your foundation. If you try to build your brand ...
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2 years ago
27 minutes

Evolution of Brand
The Biggest Mistakes Brands Make With Press Releases with Mickie Kennedy
Top 3 Takeaways From This Value-Packed Conversation: Press release strategy has evolved. It's hard for releases to get traction if they don't contain stories and are too focused on facts. Journalists love to tell a good story and if your press release stands out in this regard, it's more likely to get picked up by more outlets, thus amplifying your exposure across the web and beyondDue to the rapid pace of news hitting the wires today, investigative journalism simply isn't what it once was. W...
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2 years ago
33 minutes

Evolution of Brand
You Need These Social Media Tips If You're a Solopreneur with Shaily Hakimian
Top 3 Takeaways From This Value-Packed Conversation: One of the best ways to gauge success on social media is not through hearts, likes, retweets, etc with complete strangers, but rather how your loyal community interacts and engages with your content. If they've been part of your efforts for years, there's a higher likelihood they'll see your content and, as long as it's quality, they'll do their part to engage with it and propel your efforts forwardIf you produce a piece of content that get...
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2 years ago
35 minutes

Evolution of Brand
How Does Data Literacy Impact Your Brand with Kevin Hanegan
Top 3 Takeaways From This Value-Packed Conversation: Learning as a child is a much different experience than learning as an adult because children haven't developed any frames of reference. There's a lot of wonder and so many things are new. As an adult, not only do you have certain tendencies and frames of reference, but you also develop certain habits and those habits can be incredibly difficult to break, even if you know you want to change course and lean into something newData is everywhe...
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2 years ago
31 minutes

Evolution of Brand
Part 2: How to Elevate Your Personal Brand Through Commercialization with Mary Henderson
Top 3 Takeaways From This Value-Packed Conversation: When you understand how the human brain works and what a person wants to accomplish, you will gain a much clearer understanding of how respect works. If you can authentically put someone in the limelight and make them feel like a rockstar, you will gain a brand advocate for lifeIf you remove the human element of conversation from all your practices, you will lose so much in regards to connection and understanding. Having a conversation and ...
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2 years ago
25 minutes

Evolution of Brand
Part 1: How to Elevate Your Personal Brand Through Commercialization with Mary Henderson
Top 3 Takeaways From This Value-Packed Conversation: Allowing your team to amplify their personal brand and aligning them with work that fits their skill set will lead to better results than giving someone a fancy job title or job description. Tapping into someone's authentic story and letting their creativity shine will make someone happy to bring the most effort to their work each and every dayWhen you're showing up your unapologetic self, your external reality changes. That authenticity wi...
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2 years ago
32 minutes

Evolution of Brand
Show Up As You...Because Faking It Is Too Damn Hard with JM Ryerson
Top 3 Takeaways From This Value-Packed Conversation: You are your best version when you show up as your authentic self. When you try to put on a facade and lack clarity on who you are, it can lead to misery, broken relationships and a severe lack of resultsWhen you try to fake your authenticity, you attract the wrong people into your circle. Many people have deep-seated reasons for wanting to fit in that stem back as far as childhood. But in reality, not showing up as yourself means you're su...
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2 years ago
32 minutes

Evolution of Brand
Discover How Conscious Leadership Impacts Personal Branding with Nicole Bellisle
Top 3 Takeaways From This Value-Packed Conversation: The practices of being with yourself require a level of slowing down and stillness that our current model for working doesn't allow time for. Part of conscious leadership is setting boundaries for yourself and not taking on projects, assignments, etc. you know you can't handleConscious leadership starts with getting clear on who you are, what's your purpose, and being an impactful self-leader that build an inner culture of dignity and love....
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2 years ago
32 minutes

Evolution of Brand
Tips & Strategies For Building Your Brand With Podcasting with Tori Barker
Top 3 Takeaways From This Value-Packed Conversation: When it comes to striking out on your own and forging your own path, you have to steal a page from Nike's playbook and JUST DO IT. Nothing can be accomplished unless you jump in fully, make some mistakes, make adjustments, and find the best way to proceedOne of the great elements of podcasting is that it will allow you to break out of your shell and gain confidence. As you continue to create content and have powerful conversations, you poli...
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2 years ago
32 minutes

Evolution of Brand
The Ins & Outs of Impactful Personal Branding with Karin Freeland
Top 3 Takeaways From This Value-Packed Conversation: Authentic stories are at the root of your success because they define who you are, where you've been, and what you can become. When people hear your story and resonate with your experiences, they'll gravitate to you, thus opening up new opportunities for growth and successIf you never set your intentions at the beginning of your career, you'll end up aimlessly going wherever life takes you. Habits set in and you fall into a comfort zone, ke...
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2 years ago
34 minutes

Evolution of Brand
The Future of Evolution of Brand with Jason Cercone
Greetings and salutations, EoB Mafia! If you've been listening to Evolution of Brand since the beginning, you've most likely heard me say that in life, everything evolves. And this podcast is no different. In this bonus episode of Evolution of Brand, I'm sharing what the future holds for this podcast and what's in store for you as a loyal member of the #eobmafia. Join me on YouTube Learn more about Evolution of Brand at evolutionofbrand.com If this episode impacted you, please recommend ...
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2 years ago
8 minutes

Evolution of Brand
Even Ugly Websites Sell With Effective Messaging with Yanique DaCosta
Top 3 Takeaways From This Value-Packed Conversation: Not necessarily related to the business focus of this episode, but if you ever have a premonition about needing to connect and/or spend time with a loved one, don't ignore it. You never know if it'll be your last chance to do so. The first few minutes of this conversation will reveal whyAs this episode goes live, it's 2023. The world has changed and it's time to accept the fact that good business can be done in profound ways in a virtual se...
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2 years ago
42 minutes

Evolution of Brand
As Evolution of Brand hits its 168th episode, I have made the decision to put the show on hiatus. I will be turning my attention to a new podcast known as Podcast Guesting Simplified and I invite you to subscribe, follow, and learn more about the show at podcastguestingsimplified.com EoB Mafia, it has been my absolute honor and privilege to bring you this content week in and week out. It's because of listeners like you that I stay motivated to bring the very best of my abilities to the mic. ...