Frost (Founder, ExpoCast) joins Mohammed Younas to unpack what great event-industry talent looks like, realistic OTEs, how to approach senior hires, and where AI helps (and doesn’t) in recruitment. We also chat networking tips for grads, the value of industry experience, and even booth swag. Key takeaways - Hunters remain the hardest roles to fill in events sales - Clear SDR to AE paths and near 50 50 comp help retention and results - Event tech often pays more than organizers, so salary be...
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Frost (Founder, ExpoCast) joins Mohammed Younas to unpack what great event-industry talent looks like, realistic OTEs, how to approach senior hires, and where AI helps (and doesn’t) in recruitment. We also chat networking tips for grads, the value of industry experience, and even booth swag. Key takeaways - Hunters remain the hardest roles to fill in events sales - Clear SDR to AE paths and near 50 50 comp help retention and results - Event tech often pays more than organizers, so salary be...
Building Event Landing Pages that Actually Work (From Click to Conversion) | Epic Events by vFairs | Tas Bober
Epic Events by vFairs
43 minutes
5 months ago
Building Event Landing Pages that Actually Work (From Click to Conversion) | Epic Events by vFairs | Tas Bober
What if the reason people aren’t registering for your event… is your landing page? In this episode of Epic Events by vFairs, host Younas, CEO of vFairs, welcomes Tas Bober, founder of The Scroll Lab, to break down what makes a truly effective event landing page - one that not only grabs attention but drives real registrations. With experience leading digital and website teams and working on 400+ websites, Tas shares her proven framework, conversion-focused strategies, and the biggest mistakes...
Epic Events by vFairs
Frost (Founder, ExpoCast) joins Mohammed Younas to unpack what great event-industry talent looks like, realistic OTEs, how to approach senior hires, and where AI helps (and doesn’t) in recruitment. We also chat networking tips for grads, the value of industry experience, and even booth swag. Key takeaways - Hunters remain the hardest roles to fill in events sales - Clear SDR to AE paths and near 50 50 comp help retention and results - Event tech often pays more than organizers, so salary be...
