In this episode, Wes is joined by Mark Scrimenti, an expert in fractional leadership, to discuss the power of fractional executives and how businesses can scale effectively using frameworks like EOS. Mark shares his experience transitioning from digital marketing to fractional COO and how businesses can benefit from having strategic support without the commitment of a full-time executive. They explore the challenges of being a visionary leader, managing growth, and the importance of setting clear goals while embracing iterative improvements.

Takeaways:
- Fractional executives bring a strategic edge to companies by focusing on specific needs while offering flexibility.
- The role of a fractional COO is often temporary, aimed at setting up systems for growth and eventually handing over responsibilities to an internal team member.
- The key to a successful fractional leadership model is regular communication, accountability, and a structured approach to planning and goal-setting (e.g., EOS, OKRs).
- Visionaries need to embrace imperfection, iterate often, and allow their businesses to evolve in response to feedback and changing market conditions.
- Building a healthy, growth-oriented culture within the company is crucial for long-term success.

Quote of the Show:
“Done is better than perfect. If you get it out there, you get real market feedback, and you just keep improving.” – Mark Scrimenti

Links:
- LinkedIn: https://www.linkedin.com/in/markscrimenti/
- Website: https://vividpathconsulting.com/

Ways to Tune In:
- Spotify: https://open.spotify.com/show/2I9O1Du2CFBfhGkvR1Oyem 
- Apple Podcasts: https://podcasts.apple.com/us/podcast/entrepreneur-intel/id1720785558 
- Amazon Music: https://music.amazon.com/podcasts/4d7fcd6e-e68f-4855-bb8a-8f872fc5b799 
- Podchaser: https://www.podchaser.com/podcasts/entrepreneur-intel-5556614