Join Virginia Purnell as she speaks to growing entrepreneur startups in the different ways that they are trying to become a subject matter expert. The unique thing about this show is that we are not talking to people who have been and done it and are all over the internet as superstars. We are talking to the average growing entrepreneur who is trying to get visible in their market.
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Join Virginia Purnell as she speaks to growing entrepreneur startups in the different ways that they are trying to become a subject matter expert. The unique thing about this show is that we are not talking to people who have been and done it and are all over the internet as superstars. We are talking to the average growing entrepreneur who is trying to get visible in their market.
From Dorm Room to 125+ Employees: How Queensboro Scaled Custom Logo Apparel for SMBs
Entrepreneur Conundrum
38 minutes 49 seconds
1 month ago
From Dorm Room to 125+ Employees: How Queensboro Scaled Custom Logo Apparel for SMBs
Fred Meyers, founder of Queensboro (founded in 1982), joins Virginia to share how a dorm-room idea became a 125+-person company serving everyone from local small businesses to household names. Before fax machines and 800 numbers, Fred spotted a gap in premium polos and built a supply chain from scratch. Today, Queensboro markets B2SMB (small/medium businesses) primarily through paid search and social, wins via trust, and backs it with a standout guarantee (no-return replacements and first-order $4.95 intro offer).
Fred unpacks hard-earned lessons from multiple economic cycles, why he moved HQ to Dallas (while maintaining Wilmington, NC operations), and how expansion planning now includes a West Coast facility. He also shares Queensboro’s 4 P’s people framework—Principled, Positive, Proactive, Productive—and why he’d rather run a great small company than a bad big one. You’ll hear pragmatic advice on brand-building, clear logos, authentic culture, and staying focused without becoming the bottleneck. It’s a candid look at resilience, customer care, and operational excellence that SMB owners can apply today.
Listen: https://entrepreneurconundrum.com/fredmeyers
Entrepreneur Conundrum
Join Virginia Purnell as she speaks to growing entrepreneur startups in the different ways that they are trying to become a subject matter expert. The unique thing about this show is that we are not talking to people who have been and done it and are all over the internet as superstars. We are talking to the average growing entrepreneur who is trying to get visible in their market.
