Join Virginia Purnell as she speaks to growing entrepreneur startups in the different ways that they are trying to become a subject matter expert. The unique thing about this show is that we are not talking to people who have been and done it and are all over the internet as superstars. We are talking to the average growing entrepreneur who is trying to get visible in their market.
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Join Virginia Purnell as she speaks to growing entrepreneur startups in the different ways that they are trying to become a subject matter expert. The unique thing about this show is that we are not talking to people who have been and done it and are all over the internet as superstars. We are talking to the average growing entrepreneur who is trying to get visible in their market.
Becky Freemal, Emmy Award-winning journalist turned best-selling author and growth strategist, joins Virginia to talk about the power of brand voice in business. With decades of storytelling experience, Becky helps leaders and teams connect data with people through evidence-based storytelling. As founder of The Market Exec and author of Brand Voice: People Plus Data, Drives Results, she shares how to uncover your organization’s true voice, build trust with customers, and avoid wasting resources on ineffective marketing tactics. Becky also opens up about her transition from journalism to entrepreneurship, the importance of curiosity, and her goals of expanding her impact through speaking.
Entrepreneur Conundrum
Join Virginia Purnell as she speaks to growing entrepreneur startups in the different ways that they are trying to become a subject matter expert. The unique thing about this show is that we are not talking to people who have been and done it and are all over the internet as superstars. We are talking to the average growing entrepreneur who is trying to get visible in their market.