Continuing our exploration of the 5 types of ecommerce businesses.   This week, we dive into type 4, the 'Needs Driven Supplier'.   Watch this if your business is reliant on google ads and sells a product that people only want when they need it.   It's a good one with a lot of good case studies, so I hope you enjoy it. P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:     1. Talk to us. Book a call with us and let's talk about accelerating your growth - https://go.hammersleys.co.uk/scheduleuk-ant/   2. Grab a copy of our book - https://book.hammersleybrothers.com/ 3. Join the Ultimate Guide To Ecommerce Facebook group and connect with e-commerce owners who are scaling too - https://www.facebook.com/groups/924567391291786