Most ecommerce advice doesn’t apply to high-ticket stores — because they follow completely different rules. In this episode, Mark and Ian break down the second of the 5 ecommerce business types: The High-Ticket One-Timer — and how it totally changes your strategy. Whether you’re selling sofas, tiles, custom bikes, or industrial equipment, you’ll learn:, •Why your ads aren’t converting (and why ROAS looks broken),•How to fix your lead capture, upsells, and cashflow timing,•What the 3 success levers are that actually move the needle,•How to avoid death-by-yoyo-spending when the market shifts,•Why agencies often destroy this model by treating it like a volume retailer,  If you’ve ever thought “Why isn’t this working?” — this episode will give you the diagnosis and strategy reset you need. P.S. Whenever you’re ready... here are 3 ways Ian and I can help you grow your ecommerce business:   1. Talk to us. Book a call with us and let's talk about accelerating your growth - https://go.hammersleys.co.uk/scheduleuk-ant/   2. Grab a copy of our book - https://book.hammersleybrothers.com/ 3. Join the Ultimate Guide To Ecommerce Facebook group and connect with e-commerce owners who are scaling too - https://www.facebook.com/groups/924567391291786