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eCommerce Insiders: The Journey To Success
Chris Marrano
13 episodes
8 months ago
Jennifer Geneve, co-owner of Levine Natural Skincare, shares her journey in the skincare industry and the challenges and successes she has experienced. Growing up in a family of entrepreneurs, Jennifer was surrounded by business and decided to join her mother in running the family business. They started with a single product and expanded to a full skincare line. Despite the challenges of the pandemic, Jennifer and her team found motivation in customer reviews and focused on taking small steps...
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Entrepreneurship
Business,
Marketing
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All content for eCommerce Insiders: The Journey To Success is the property of Chris Marrano and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Jennifer Geneve, co-owner of Levine Natural Skincare, shares her journey in the skincare industry and the challenges and successes she has experienced. Growing up in a family of entrepreneurs, Jennifer was surrounded by business and decided to join her mother in running the family business. They started with a single product and expanded to a full skincare line. Despite the challenges of the pandemic, Jennifer and her team found motivation in customer reviews and focused on taking small steps...
Show more...
Entrepreneurship
Business,
Marketing
Episodes (13/13)
eCommerce Insiders: The Journey To Success
Lavigne Naturals With Jennifer Geneve
Jennifer Geneve, co-owner of Levine Natural Skincare, shares her journey in the skincare industry and the challenges and successes she has experienced. Growing up in a family of entrepreneurs, Jennifer was surrounded by business and decided to join her mother in running the family business. They started with a single product and expanded to a full skincare line. Despite the challenges of the pandemic, Jennifer and her team found motivation in customer reviews and focused on taking small steps...
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1 year ago
1 hour 1 minute

eCommerce Insiders: The Journey To Success
Busterbox.com - Gary Redmond
Gary Redmond, co-founder of BusterBox.com, shares his journey to success in the subscription e-commerce industry. The conversation covers topics such as choosing the subscription model, financial considerations and key performance indicators, the history and challenges of Buster Box, the fulfillment and manufacturing process, customization and personalization, data aggregation and analysis, and using direct mail for customer retention. Gary shares insights on customer churn and reactiv...
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1 year ago
48 minutes

eCommerce Insiders: The Journey To Success
Beardbrand - Eric Bandholz
Episode Description: Join us on this enlightening episode of eCommerce Insiders as we sit down with Eric Bandholz, the visionary founder of Beardbrand. Dive into Eric's journey of transforming his passion for beards and men's grooming into a thriving business that challenges societal norms and reshapes perceptions. From its humble beginnings to becoming a leading name in the men’s grooming market, Beardbrand stands as a testament to building a business rooted in passion and enjoyment, not jus...
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1 year ago
50 minutes

eCommerce Insiders: The Journey To Success
Area 6 Marketing - Angie Petitti
In this episode of eCommerce Insiders, Angie delves into her entrepreneurial journey, from the inception of her e-commerce brand to her foray into the marketing realm. She shares invaluable lessons on tuning into customer needs, leveraging data for strategic decisions, and balancing the demanding scales of work and family life. Angie and Chris dissect the nuances of e-commerce and marketing, stressing the critical role of calculated risks and informed decision-making. The discussion spans a r...
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1 year ago
49 minutes

eCommerce Insiders: The Journey To Success
AB Marketing Group - Abed Adawi
In this conversation, Chris speaks with Abed Adawi, the co-founder of AB Marketing Group, about the importance of social media and content in e-commerce. They discuss the planning process for creating content, the evolution of short-form and user-generated content, and the role of technology and equipment in content creation. They also explore the balance between highly produced content and user-generated content, the importance of branding and brand guidelines, and advice for starting...
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1 year ago
46 minutes

eCommerce Insiders: The Journey To Success
Arch Pet Food - Adam Mutschler
In this conversation, Adam Mutschler, co-founder of Arch Pet Foods, discusses the journey of creating a venture-backed e-commerce pet food brand that focuses on sustainability and health benefits. The conversation covers topics such as the background of Arch Pet Foods, the use of insect proteins in pet food, the importance of healthier pet food options, challenges in the pet industry, the learning curve in bringing products to market, understanding numbers and financials, solving a series of ...
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1 year ago
49 minutes

eCommerce Insiders: The Journey To Success
KTCHN Pickleball - Grub Bussio
In this conversation, Grub Bussio, CEO of Kitchen Pickleball, shares his journey in e-commerce and the process of building his brand. He discusses the importance of community engagement and building in public, as well as the need for high-quality products in the pickleball market. Grub emphasizes the value of targeting a specific niche and the importance of design iterations and inspiration in creating a successful product. Grub discusses the process of designing and iterating the KTCH...
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1 year ago
57 minutes

eCommerce Insiders: The Journey To Success
Reconvert.IO - Eric Haim
Eric Heim, the founder of Reconvert, shares his journey in the world of e-commerce and the development of his SaaS product. He discusses the challenges and lessons learned from scaling an e-commerce store to a million dollars in monthly revenue. Eric then explains the value of Reconvert, a post-purchase upsell funnel builder for Shopify, in increasing average order value and conversion rates. He highlights the importance of staying up to date with technology trends and the use of AI in CRO an...
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1 year ago
37 minutes

eCommerce Insiders: The Journey To Success
D17 Clothing - Terrance Diggs
Terrance Diggs, the founder of D17, shares his journey as an entrepreneur and designer in the e-commerce space. He discusses how he started his business and the importance of combining creativity with analytics. Terrance emphasizes the significance of community and how it has shaped his brand. He also shares insights into the manufacturing and production process for apparel. Overall, Terrance's story highlights the importance of understanding your audience, creating a strong brand mission, an...
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1 year ago
1 hour 2 minutes

eCommerce Insiders: The Journey To Success
Bulk Candy Store - Ken Shenkman
Summary Ken Shenkman, co-owner of Bulk Candy Store, shares insights on managing a family-run business and the challenges of scaling in a competitive market. He emphasizes the importance of finding a niche and focusing on profitable products. Ken also discusses the impact of email marketing on revenue and the need for customer trust. He advises businesses to prioritize user experience and optimize product pages. Additionally, he recommends the Judge.me app for customer reviews. In this convers...
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1 year ago
55 minutes

eCommerce Insiders: The Journey To Success
LVLS Sportswear - Brandon Rogers
Summary Brandon Rogers, founder of Level Sportswear, shares his journey in creating a niche in the sportswear industry with fashion-forward and asymmetrical designs. He discusses the challenges of prototyping and manufacturing, as well as the importance of differentiation in branding. Brandon highlights the effectiveness of TikTok and SEO in driving traffic to his e-commerce site. He also shares his strategies for influencer outreach and the importance of building relationships with ...
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1 year ago
47 minutes

eCommerce Insiders: The Journey To Success
Rarecut- Anthony Orisses
Anthony Orisses, the founder of Rare Cut, shares his journey of creating a patented pocket square that stays up and doesn't require folding. He discusses the inspiration behind Rare Cut and the challenges of wearing traditional pocket squares. Anthony emphasizes the importance of audience feedback and the benefits of crowdfunding. He also talks about the role of being the face of the brand and the power of sharing your journey. Anthony shares his experiences with website development and mar...
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1 year ago
42 minutes

eCommerce Insiders: The Journey To Success
eCommerce Insiders: A Journey To Success (The Intro)
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1 year ago

eCommerce Insiders: The Journey To Success
Jennifer Geneve, co-owner of Levine Natural Skincare, shares her journey in the skincare industry and the challenges and successes she has experienced. Growing up in a family of entrepreneurs, Jennifer was surrounded by business and decided to join her mother in running the family business. They started with a single product and expanded to a full skincare line. Despite the challenges of the pandemic, Jennifer and her team found motivation in customer reviews and focused on taking small steps...