
Most brands have no idea how many ads they actually need to scale profitably on Meta.
In this episode of The DTC Hotline, Tony, Luke, and Richard break down the creative math behind Meta ad performance revealing how to calculate your brand’s true creative demand and avoid overspending during Q4.
They’ll walk through:
How to know if your Meta spend has hit the point of diminishing returns
The 5 creative metrics that predict your next winner
How to estimate your ideal ad count to hit $500K/month
Why Meta’s algorithm rewards creative diversity — not repetition
The system CTC uses to forecast ad output for top DTC brands
If you’ve ever asked “Why isn’t my Meta spend scaling?” — this episode is your answer.
Call or text the DTC Hotline: 866-DTC-2263 (866-382-2263)
Ask your burning ecom questions and we might answer them live on air.
Show Notes: