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Don’t Say That
info4y8
65 episodes
2 months ago
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Entrepreneurship
Business,
Marketing
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Entrepreneurship
Business,
Marketing
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The Biggest FTC Compliance Risks for 2025...
Don’t Say That
11 minutes 43 seconds
9 months ago
The Biggest FTC Compliance Risks for 2025...
Greg took the mic solo for this episode of the Don’t Say That podcast, and he’s diving into the top 5 compliance issues you need to watch for in 2025.  These aren’t just theoretical—they’re the real challenges he’s already seeing in the marketing world. Greg discusses common compliance traps like… Why earnings claims (both express and implied) are still the top compliance risk. The four critical rules for using testimonials without crossing the line. What “net impression” really means and how it can land you in hot water. The new FTC click-to-cancel rule every subscription business MUST follow. How to avoid misleading value stacks in your pricing strategies. Greg lays it all out clearly, so you can keep your marketing both effective and compliant in 2025. Check it out!
Don’t Say That