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Don’t Say That
info4y8
65 episodes
2 months ago
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Entrepreneurship
Business,
Marketing
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Entrepreneurship
Business,
Marketing
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10 Costly FTC Webinar Mistakes You Might Be Making...
Don’t Say That
14 minutes 57 seconds
11 months ago
10 Costly FTC Webinar Mistakes You Might Be Making...
In this episode, Anik comes at you straight from Webinar Con to reveal 10 costly compliance mistakes that many marketers make in their webinars. These mistakes are SHOCKINGLY common - some are even taught in many copywriting courses! The good news is that even without these practices, your webinars can still CONVERT! In this episode, Anik dives into mistakes like… A common mistake webinar marketers make in the FIRST MINUTE of their webinar. The problem with saying an evergreen webinar is live. 2 testimonial mistakes the FTC is cracking down on. Why regulators HATE “value stacking.” Why FALSE SCARCITY could lead to lawsuits from customers. Webinars are one of the most powerful sales tools we have, but if you’re not careful, they can land you in hot water with the FTC.  Learn these common mistakes and cut them out of your marketing!
Don’t Say That