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Doing It Online : Funnels, Sales & Scaling for Coaches Who Hate Launching
Kate McKibbin
266 episodes
4 days ago
The Doing It Online podcast is your weekly dose of sales funnel strategies, evergreen automation, and scaling tips for coaches who want to grow without burning out. Hosted by Kate McKibbin—7-figure funnel strategist and founder of Hello Funnels—this show helps you make more sales with less selling. We're talking: profitable sales funnels, email automation that actually converts, creating high-ticket group programs, ditching exhausting launches, and building a coaching business that runs on autopilot. If you want consistent revenue without the burnout, you're in the right place.
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Business
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All content for Doing It Online : Funnels, Sales & Scaling for Coaches Who Hate Launching is the property of Kate McKibbin and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
The Doing It Online podcast is your weekly dose of sales funnel strategies, evergreen automation, and scaling tips for coaches who want to grow without burning out. Hosted by Kate McKibbin—7-figure funnel strategist and founder of Hello Funnels—this show helps you make more sales with less selling. We're talking: profitable sales funnels, email automation that actually converts, creating high-ticket group programs, ditching exhausting launches, and building a coaching business that runs on autopilot. If you want consistent revenue without the burnout, you're in the right place.
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Business
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#265 - The $997 Course Is Dead (Here's What's Replacing It)
Doing It Online : Funnels, Sales & Scaling for Coaches Who Hate Launching
14 minutes 21 seconds
1 week ago
#265 - The $997 Course Is Dead (Here's What's Replacing It)

Hey there! I'm Kate from Hello Funnels, and in this episode of The Doing It Online podcast, I'm having a really frank conversation about something you've probably been feeling but haven't been able to put your finger on yet.

The traditional DIY course model? It's dying. And if your launches aren't hitting like they used to, or your evergreen funnel is barely trickling in sales, you're not imagining it—something has shifted.

I'll walk you through why AI has completely disrupted the course industry, where courses fit in your offer suite moving forward, and the new business model that's absolutely killing it right now. (Hint: high-touch group programs are the goldmine!)

Trust me, this is a total game-changer!

And if you're ready to make this pivot, doors open Monday for my 4-week intensive to help you restructure, sell, and deliver your new model without burning out.

Let's jump in and talk about what's next for your business!

 

CHAPTERS:

  • 00:00:13 Why the DIY Course Model Is Struggling
  • 00:00:37 What I'm Seeing Across the Industry
  • 00:02:21 Who's Getting Hit the Hardest Right Now
  • 00:04:09 The AI Factor: What's Really Changed
  • 00:04:41 The Two Big Shifts You Need to Make
  • 00:06:37 Why High-Touch Group Programs Are the Future
  • 00:08:20 What This New Model Looks Like in Practice
  • 00:09:43 How to Future-Proof Your Course Business
Doing It Online : Funnels, Sales & Scaling for Coaches Who Hate Launching
The Doing It Online podcast is your weekly dose of sales funnel strategies, evergreen automation, and scaling tips for coaches who want to grow without burning out. Hosted by Kate McKibbin—7-figure funnel strategist and founder of Hello Funnels—this show helps you make more sales with less selling. We're talking: profitable sales funnels, email automation that actually converts, creating high-ticket group programs, ditching exhausting launches, and building a coaching business that runs on autopilot. If you want consistent revenue without the burnout, you're in the right place.