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Discover Your Brand

In The A.M. Branding

22 episodes

6 months ago

So far this season has been focused on business branding. Now a lot of the information shared can translate to personal branding, but I wanted to do an episode that focuses on personal branding. Whether you’re just starting your personal brand journey or looking to refine what you’ve already built, this episode is for you. We’re going to cover why defining your brand matters, what makes you unique, and how you can communicate that value to the world.The Audience Personas WorkbookThe Discover ...

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Entrepreneurship

All content for Discover Your Brand is the property of In The A.M. Branding and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

So far this season has been focused on business branding. Now a lot of the information shared can translate to personal branding, but I wanted to do an episode that focuses on personal branding. Whether you’re just starting your personal brand journey or looking to refine what you’ve already built, this episode is for you. We’re going to cover why defining your brand matters, what makes you unique, and how you can communicate that value to the world.The Audience Personas WorkbookThe Discover ...

Show more...

Entrepreneurship

Episodes (20/22)

Discover Your Brand

Defining Your Personal Brand

So far this season has been focused on business branding. Now a lot of the information shared can translate to personal branding, but I wanted to do an episode that focuses on personal branding. Whether you’re just starting your personal brand journey or looking to refine what you’ve already built, this episode is for you. We’re going to cover why defining your brand matters, what makes you unique, and how you can communicate that value to the world.The Audience Personas WorkbookThe Discover ...

6 months ago

15 minutes

Discover Your Brand

Finding Confidence to Build a Business

On today's episode, I am interviewing clarity and confidence coach, Claire Bartlett. We are talking all about building the confidence to put yourself out there in your business and push past the negative self talk. Check out all of Claire's amazing resources and find out more about how you can work with her on her website, https://www.claire-bartlett.co.uk/Visit my website at intheambranding.comShop my Etsy store at https://intheambranding.etsy.comFollow me on Instagram @intheam.branding

6 months ago

36 minutes

Discover Your Brand

Why Consistency Matters

Have you ever noticed how some brands just seem to stick in your mind, even if you haven’t interacted with them in a while? From the way their website looks to the tone of their social media posts, everything just seems to fit together seamlessly. This is the result of a consistent brand strategy, and it’s a key ingredient in building a lasting brand. In this episode, we'll explore why consistency matters when it comes to branding, and some practical tips for creating a cohesive brand id...

7 months ago

16 minutes

Discover Your Brand

Avoid Burnout While Building a Business

Today we are going to talk about how to avoid burnout when you’re building a business. No, it’s not our usual branding content, but it is so important to be aware of what burnout is and how to avoid it so you don’t crash and burn before you ever get the dream going.If you are still working a full time job while building your business, it can be difficult to stay motivated. I know I’ve struggled with it. After a long day at work, it can be difficult to find the energy to continue working. It’s...

7 months ago

22 minutes

Discover Your Brand

How to Foster Customer Loyalty

Today, we're diving into a crucial aspect of building a strong and sustainable brand: fostering customer loyalty and turning your audience into brand advocates. Building customer loyalty isn't just about making a sale; it's about creating relationships that last. It's about making your customers feel valued and understood, which in turn, encourages them to come back and even spread the word about your brand.Visit my website at intheambranding.comShop my Etsy store at https://intheambrand...

7 months ago

16 minutes

Discover Your Brand

Mastering Your Mindset with Dreaming Sunday

On this week's episode, we are joined by Lucia with Dreaming Sunday! She is a mindset coach for course creators. We are talking all things mindset and getting going in your business. She has so many tips for you, so I highly recommend being ready to take some notes! Make sure you check out all of the amazing resources Lucia has to offer!Website: https://dreamingsunday.com/Work with me: https://dreamingsunday.com/servicesAligned + Confident Course - https://dreamingsunday.com/aligned-and-...

8 months ago

38 minutes

Discover Your Brand

Use Your Brand Story to Drive Sales

Today we are wrapping up our series on brand storytelling. We’ve talked about why your brand needs a story and the elements that make up that story. So now let’s talk about what that story can do for you.By leveraging your brand story effectively, you can create a connection with your audience that translates into strong relationships and increased sales.If you need help getting started figuring out your brand and your story, let's work together!Purchase the Branding WorkbookSign up for a coa...

8 months ago

18 minutes

Discover Your Brand

Elements of a Brand Story

This is part 2 of the brand storytelling series!In this episode, we are diving into the key elements of a brand story, how you can use your story to inspire content, and a fun exercise to get clear on your story!Resources mentioned in today's episode:Single Session Brand CoachingAudience Personas WorkbookVisit my website at intheambranding.comShop my Etsy store at https://intheambranding.etsy.comFollow me on Instagram @intheam.branding

8 months ago

25 minutes

Discover Your Brand

Season 2 Kickoff and Intro to Storytelling

Welcome back for season 2 of the Discover Your Brand Podcast! I am so excited to be starting back up! In the off season, I've been working on my new branding course. The launch date has been pushed back by a few weeks, but you can still get on the waitlist to know exactly when it will launch and get one time only pricing!In today's episode, we are kicking off a mini series on brand storytelling.Storytelling can transform your brand identity from just a logo and tagline into a living, breathin...

9 months ago

23 minutes

Discover Your Brand

The Branding Course

I am so excited to finally be announcing this! My new branding course is launching in a few weeks!What can you expect from the Discover Your Brand Course?A deep dive into who you are and how that will show up in your businessGuidance on creating your target audience and how exactly you are going to find them.The elements you need to consistently show up in your brand such as your voice and your mission statementYou will walk away with a clear vision of your brand and your audience so you can ...

9 months ago

12 minutes

Discover Your Brand

What is Brand Coaching and Season 1 Wrap Up

When I decided to start a podcast, I wanted to do a season format. And today we are wrapping up season one. I'm going over some of the top branding advice I've shared in season 1 of this podcast. Tips for creating and growing your business brand and telling your brand story. I'm also giving you more information about what you can expect from working with me in brand coaching sessions. To get the discount in my Etsy store mention in this episode, click here. (Use code Podcast25 if the discount...

11 months ago

15 minutes

Discover Your Brand

Finding Balance: Working Full-Time While Building a Business

Starting and growing a business while managing a full-time job is a demanding endeavor. Today, I want to share with you some tips for building your business brand, even in the midst of a busy work schedule. Whether you're balancing corporate responsibilities, part-time work, or any other job commitment, these strategies will help you find and maintain balance.Tools and Resources mentioned in this episode:30-Day Goal Setting Planner90-Day Success Plan WorkbookVisit my website at intheambrandin...

12 months ago

25 minutes

Discover Your Brand

Building Brand Personality on Instagram

Instagram provides a unique opportunity for small business owners to showcase not just their products or services but the personality behind their brand. In this episode, I want to provide you with strategies that emphasize brand personality, allowing you to connect with your audience on a deeper level and build lasting relationships.Visit my website at intheambranding.comShop my Etsy store at https://intheambranding.etsy.comFollow me on Instagram @intheam.branding

1 year ago

26 minutes

Discover Your Brand

What Are Audience Personas?

Building a successful business begins with a deep understanding of your target audience. In the age of data-driven marketing and personalized experiences, creating accurate and insightful audience personas is essential. Audience personas, or buyer personas, are semi-fictional representations of your ideal customers. They help you tailor your products, services, and marketing strategies to meet the specific needs and preferences of your audience. Let’s explore the importance of creating audien...

1 year ago

17 minutes

Discover Your Brand

The Art of Personal Branding

In today's episode, we are going to take a look at personal branding. What it is and how you can use it to meet your goals. A personal brand is great for the workplace, on social media, on a blog, etc. Links mentioned in the show:Personal Branding WorkbookOne-on-One Coaching for Personal BrandingVisit my website at intheambranding.comShop my Etsy store at https://intheambranding.etsy.comFollow me on Instagram @intheam.branding

1 year ago

11 minutes

Discover Your Brand

Business and Branding Lessons at a Fall Out Boy Show

Music has always been a very important part of my life. I love going to concerts, and recently have started finding business and branding lessons at those concerts. My husband and I just saw Fall Out Boy on part 2 of their So Much for Stardust Tour, and I found 2 lessons that I wanted to share on today's episode! If you are looking for some help finding brand clarity, check out these resources:My Blog: https://intheambranding.com/blog-feed/1:1 coaching: https://intheambranding.com/work-with-m...

1 year ago

20 minutes

Discover Your Brand

Yoga for Entrepreneurs with Untamed Yogini

Today we are joined by Womb Yoga Priestess, Angela Marie with Untamed Yogini! We are talking all things yoga and how it fits into our everyday lives as entrepreneurs. Hear her top tips for dealing with anxiety, working with your body not against, how showing up in your business is a practice, and so much more!You can find more about Angela and sign up for her membership at https://untamedyogini.com/And make sure you check out her podcast: Untamed YoginiVisit my website at intheambranding.comS...

1 year ago

35 minutes

Discover Your Brand

Why You Need a Clearly Defined Brand

It’s easy for small businesses to feel overshadowed by their larger counterparts. Many small business owners might question the importance of investing time and resources in building a brand. After all, isn’t branding just for the big players with deep pockets? The truth is, a strong brand is an invaluable asset for businesses of all sizes, and for small businesses, it can be a game-changer. Let’s look at some benefits of building a strong business brand.If you are struggling with creating yo...

1 year ago

9 minutes

Discover Your Brand

Stop Waiting for Perfect

Today's topic isn't directly about branding, but I still think it's an incredibly important one for anyone that is building a brand. So many of us get caught up in trying to make things perfect but often end up hurting our growth. I'm giving you 5 reasons not to wait for perfect as well as 3 things to do the next time you find yourself getting caught up in trying to make something perfect. Visit my website at intheambranding.comShop my Etsy store at https://intheambranding.etsy.comFollow...

1 year ago

14 minutes

Discover Your Brand

Branding is a Marathon

In this episode, we’ll explore why branding is a marathon, the key elements involved, and the rewards that come to those who invest time in building a lasting brand identity.Visit my website at intheambranding.comShop my Etsy store at https://intheambranding.etsy.comFollow me on Instagram @intheam.branding

1 year ago

17 minutes