In this episode of DigiTalk Architects, Carolina interviews Marcus Smith, founder and CEO of Moves, a company that has pivoted from event management to augmented reality messaging. Marcus shares his journey as a startup founder, discussing the challenges of adaptability, the heartbreak of losing a job, and the importance of leveraging technology and AI for business growth. He emphasizes the need for constant evolution in the startup world and the significance of understanding market timing. T...
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In this episode of DigiTalk Architects, Carolina interviews Marcus Smith, founder and CEO of Moves, a company that has pivoted from event management to augmented reality messaging. Marcus shares his journey as a startup founder, discussing the challenges of adaptability, the heartbreak of losing a job, and the importance of leveraging technology and AI for business growth. He emphasizes the need for constant evolution in the startup world and the significance of understanding market timing. T...
Digitalk Arkitechs | Episode 7 - Building Profitable Businesses with Strategy, Not Stress
Digitalk Arkitechs
54 minutes
4 months ago
Digitalk Arkitechs | Episode 7 - Building Profitable Businesses with Strategy, Not Stress
In this conversation, Cherise, a fractional CFO, discusses the importance of aligning financial management with marketing strategies for small businesses. She emphasizes the need for automation tools to shift from reactive to proactive financial management, the significance of budgeting for marketing efforts, and the advantages of paid advertising. Cherise also shares insights on knowing when to hire support and the importance of a tailored content strategy across different platforms. In this...
Digitalk Arkitechs
In this episode of DigiTalk Architects, Carolina interviews Marcus Smith, founder and CEO of Moves, a company that has pivoted from event management to augmented reality messaging. Marcus shares his journey as a startup founder, discussing the challenges of adaptability, the heartbreak of losing a job, and the importance of leveraging technology and AI for business growth. He emphasizes the need for constant evolution in the startup world and the significance of understanding market timing. T...
