Crafting Seamless Journeys: Digital Strategy Meets B2B Customer Experience

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Digital Strategy Unlocked

Photon

26 episodes

2 months ago

"Digital Strategy Unlocked" is a show that helps CIOs and other business leaders take a step back, take a breath, and consider the broader perspective, to rethink how digital can transform businesses. In every episode, we provide cutting-edge insights from global Digital leaders to help increase IT product adoption and accelerate business outcomes.

All content for Digital Strategy Unlocked is the property of Photon and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.

Management

Business,

Investing

Crafting Seamless Journeys: Digital Strategy Meets B2B Customer Experience - Sunil Unni

Digital Strategy Unlocked

31 minutes

11 months ago

Crafting Seamless Journeys: Digital Strategy Meets B2B Customer Experience - Sunil Unni

Join our host, Deepak Sharma, for an engaging discussion with Sunil Unni, VP of Digital Marketing, Strategy and Platforms at Avantor. Explore Sunil's insights on crafting seamless journeys for B2B customer experiences, where digital strategy meets procurement efficiency. Dive into strategies for simplifying complex B2B buying processes, leveraging data integration, and fostering innovation with cutting-edge technologies like agent-based AI. Discover actionable advice on building a strong digital foundation, navigating organizational challenges, and creating a future-ready business culture.

A must-listen for digital leaders aiming to redefine customer experiences and drive digital transformation.