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Digital Marketing from Digital Opps
Michael Winn
264 episodes
4 days ago
Insights, tips and strategies to grow your business leveraging digital marketing.
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Business
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All content for Digital Marketing from Digital Opps is the property of Michael Winn and is served directly from their servers with no modification, redirects, or rehosting. The podcast is not affiliated with or endorsed by Podjoint in any way.
Insights, tips and strategies to grow your business leveraging digital marketing.
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Business
Episodes (20/264)
Digital Marketing from Digital Opps
How to Create LinkedIn Content that Connects and Converts New Clients

Are you ready for this? Here are 5 Tips in 5 Minutes on how to up your LinkedIn game. Michael Winn is back with another episode of the Digital Opps Digital Marketing Podcast to help you understand how to create LinkedIn content that connects and converts new clients. For more digital marketing content visit our website at: https://rboa.com/blog/

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3 years ago
5 minutes 11 seconds

Digital Marketing from Digital Opps
Retargeting: Magical Cookies to Grow Brand Reach

Another episode of the Digital Marketing Podcast from Digital Opps is LIVE! In this episode, Michael Winn outlines the receipt for successful retargeting campaigns 🎯. Retargeting is a powerful tactic for growing small business revenue while maximizing brand reach. Tune in to learn more! ✅ 💻  Visit https://rboa.com/digital-opps-podcast/ for more episodes!

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3 years ago
5 minutes 40 seconds

Digital Marketing from Digital Opps
5 Questions to Ask Your WordPress Website Hosting Company

The Digital Marketing Podcast by Digital Opps is BACK! In today’s episode, we unpack 🖐 five questions that you need to ask when choosing a WordPress website hosting provider. If you are a small business or association, it's important that you ask these five questions before you sign any website hosting contract. ✅ 💻  Visit https://rboa.com/digital-opps-podcast/ for more episodes!

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3 years ago
4 minutes 21 seconds

Digital Marketing from Digital Opps
Digital Priorities 2022: The MUST Have Tactics for Growth

Check out this episode, where we quickly unpack the must have tactics for digital brand growth in 2022.   

For more digital marketing strategies and tactics to help grow your business, visit https://rboa.com/blog

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4 years ago
9 minutes 59 seconds

Digital Marketing from Digital Opps
Secret SEO Superpowers of a Job Board

In today’s competitive job market, brands who understand the digital advantage of creating a job board on their own website will inherently see a spike in website traffic. In this episode of the Digital Opps Digital Marketing Podcast, our Chief Digital Officer, Michael Winn, reveals the secret SEO superpowers of a job board.

For more digital marketing trends and tactics to help grow your website, visit our website:

https://rboa.com/blog/

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4 years ago
22 minutes 34 seconds

Digital Marketing from Digital Opps
14-Pt Guide to a Successful Podcast Marketing Plan

Are you thinking about launching a podcast for your brand, but struggling where to start? If so, this episode is a MUST read. We cover 14 important elements of a successful podcast marketing plan. This step-by-step outline will ensure your podcast reaches your target audience quickly and effectively.  

Looking for more digital marketing tips and hacks? Visit https://rboa.com/blog

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4 years ago
22 minutes 6 seconds

Digital Marketing from Digital Opps
Seven Sparks to Ignite Fanatical Fans Before the NFT Brand Tsunami

Over the past 18 months, the virtual brand engagement timeline has rapidly advanced. The wide spread adoption of online tools and streaming channels has disrupted the status quo of online community activities. In this episode, we unpack seven sparks of how to be prepared for the coming NFT brand tsunami. Tune in to learn more. 

For more digital marketing strategies and tactics, visit https://rboa.com/blog

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4 years ago
26 minutes 25 seconds

Digital Marketing from Digital Opps
Building Brand Trust through Digital Engagement Security

Imagine your brand is spending thousands of dollars on digital ads to help grow your business or you are relying on digital ads running on your site  only to find out someone was inflected by malware just by visiting your website! In today's episode, we take a serious look at the dark side of digital advertising. Listen in as Kathleen Booth from Clean.io shares her insight and learn how to protect your brand's reputation and website.

For more digital marketing strategies and tactics, visit https://rboa.com/blog/

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4 years ago
25 minutes 31 seconds

Digital Marketing from Digital Opps
6 Tips to Scale Your LinkedIn Marketing Strategy

LinkedIn traffic has soared over the past 18 months. Has your company taken advantage of the enhancements of the LinkedIn Ads platform? In this episode, we dive into the six steps to scale your LinkedIn marketing strategy with guest Anthony Blatner Founder, CMO - Speedworks Social.

For more digital marketing strategies and tactics, visit https://rboa.com/blog

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4 years ago
25 minutes 56 seconds

Digital Marketing from Digital Opps
How to Accelerate your Live Stream Brand and Maximize Lifetime Value

Is your brand exploring the option of live stream as a content strategy? In this episode, we discuss what are the mistakes to avoid and how to accelerate your live stream brand while maximizing your customer lifetime value with special guest Stefan Georgi of Copy Accelerator.

For more digital marketing strategy and tactics, visit https://rboa.com/blog


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4 years ago
24 minutes 54 seconds

Digital Marketing from Digital Opps
Pitfalls to Avoid When Launching Your eCommerce Brand

As a result of the pandemic, more and more brands are launching ecommerce brands focused on direct to consumer. So what are the pitfalls to avoid when launching your ecommerce brand? Listen in as we discuss the topic with Lucas DiPietrantonio, CEO and Co-founder, of DARKROOM.

For more digital marketing strategies and tactics, visit https://rboa.com/blog

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4 years ago
21 minutes 34 seconds

Digital Marketing from Digital Opps
8 Steps to Survive the Apple Apocalypse

With the announcement from Apple regarding data privacy, many digital marketers are scrambling on how to survive the changes. In this episode, Chris Mercer from MeasurementMarketing.io reveals 8 steps to adjust to these changes.

For a special FREE offer from "Mercer" visit, https://MeasurementMarketing.io/digitalopps

To learn more about other digital marketing strategies and tactics, visit https://rboa.com/blog

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4 years ago
22 minutes 25 seconds

Digital Marketing from Digital Opps
Finding the sweet spot between brand and demand

Today's episode: Finding the sweet spot between brand and demand with Carl Fremont, CEO Quigley-Simpson.

For more digital marketing strategies and tactics, visit https://rboa.com/blog

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4 years ago
24 minutes 9 seconds

Digital Marketing from Digital Opps
What are the biggest obstacles to growth in the 2021 business landscape?

Since the pandemic, businesses across nearly every market segment have faced tremendous obstacles as they try to maintain or exceed their growth goals. What emerging trends are taking place as a result of work-from-home and other economic factors. What has changed in the traditional business development strategies? Join us as our guest Dan Englander, CEO/Founder of Sales Schema shares his insight.

For more digital marketing strategies and tactics, visit https://rboa.com/blog

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4 years ago
23 minutes 39 seconds

Digital Marketing from Digital Opps
The Five Levels of the Digital Experience Economy

We are living in an experiential economy—so how do we adapt, now that in-person experiences are put on hold? Digital experiences. In fact, with B2B’s longer customer acquisition timeline, digital experiences offer an even wider opportunity to provide touch points along the purchasing journey. From advocacy to renewal or upgrading—through landing pages, ebooks, infographics, product pages, or reports—B2B companies should bring immersive experiences into every stop of the customer journey. Joined today on the show is Zarina Stanik, Director of Events from Ceros. Zarina will discuss the five levels of experiential content—narrative, visual, integrated, interactive, and immersive—and how to incorporate those into each level of your acquisition strategy.

For more digital marketing strategies and tactics, visit https://rboa.com/blog

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4 years ago
19 minutes 35 seconds

Digital Marketing from Digital Opps
Max Move Marketing: How to Make a Social Impact that Drives the Bottom Line

To say that the current climate for brand messaging and marketing is volatile is a complete understatement. In today's episode, we unpack "Max Move Marketing: How to Make a Social Impact that Drives the Bottom Line" with guest Lola Bakare. Tune in and get ready to take notes! This is a powerful episode you don't want to miss.

For more digital marketing strategies and tactics, visit https://rboa.com/blog

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4 years ago
28 minutes 17 seconds

Digital Marketing from Digital Opps
Ad Tech Fraud: When Big Brands Stopped Spending On Digital Ads, Nothing Happened. Why?

Is your business running digital display or programmatic ads? This episode is a MUST. Dr Augustine Fou dives into his recent article from Forbes where he outlines BIG fraud in the digital marketing ecosystem. Tune in to learn more!

For more digital marketing strategies and tactics, visit https://rboa.com/blog

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4 years ago
27 minutes 48 seconds

Digital Marketing from Digital Opps
Recognizing Growth Markers to Scale Your Small Business: GreenPal's $20M Revenue Story

Has your small business hit the growth ceiling? If so, this episode is for you! We are joined by Bryan Clayton from GreenPal, a service-based marketing place in the lawncare maintenance segment. Bryan shares his journey and the growth markers from start up to $20M in revenue. Tune in to hear his story!

For more digital marketing strategies and tactics, visit https://rboa.com/blog

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4 years ago
22 minutes 57 seconds

Digital Marketing from Digital Opps
Carefully Unpacking the 3 Essential Business Growth Hacks for 2021

In a recent interview with Kevin O'Leary, he describes how the majority of his businesses grew in 2020. That interview truly inspired this episode, we carefully unpack three essential business growth hacks you need to make in order to thrive in 2021. These three hacks are simple to integrate into your marketing plan and/or your daily routine. Tune in to learn more.

For more digital marketing strategies, visit our blog at https://rboa.com/blog

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4 years ago
26 minutes 15 seconds

Digital Marketing from Digital Opps
What's the pandemic pivot for a digital brand growth strategy in 2021?

What's the pandemic pivot for any business growth strategy in 2021? Guest on the show is Erik Huberman, former Forbes 30 Under 30, of Hawke Media.

For more digital marketing strategies and tactics, visit https://rboa.com/blog

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4 years ago
26 minutes 34 seconds

Digital Marketing from Digital Opps
Insights, tips and strategies to grow your business leveraging digital marketing.